Build Career-Ready Marketers with Skill-Forward Learning
With a comprehensive marketing portfolio, Cengage provides relevant content paired with application-based activities that teach marketing skills in real-world scenarios. Driven by learning science, Cengage takes students from marketing concepts to skill mastery.
Apply Marketing Skills to Business Challenges
Empower students to solve business challenges with critical thinking, communication and essential marketing skills.
• Soft Skill Development: Apply technical and soft skills in realistic video scenarios with instant AI feedback to improve presentation skills.
• AI in Marketing: Practice using and thinking critically about AI in workplace scenarios with video responses and instant AI coaching.
• Business Decisions: Act as a marketing leader, make real-world decisions and evaluate outcomes through simulations.
• AI-Powered Support: Get course-aligned, always-available tutoring directly within applicable assignments.
Download the Marketing Course Catalog
Find the right Marketing solution for your course goals.
Featured Marketing courses
Business Marketing Management: B2B
Advertising and Integrated Brand Promotion
