Empower Business Students with Learning by Doing
Create an engaging course experience by adding MindTap. The activities in MindTap enable Business students to master concepts with hands-on decision-making practice for continued success in the school of business. 70 percent of employers say recent grads aren’t job-ready. With your expertise and MindTap, they have the skills to succeed.
See What Students Are Saying!
Featured Textbooks and Educational Software
Excited About These Titles? Adopt as Many as You Want—for One Price
How? With Cengage Unlimited! This digital subscription offers students unlimited and on-demand access to all Cengage digital learning platforms, ebooks, online homework and study tools—in one place, for one price. This means that for $119.99 a semester, students can access a library of more than 22,000 products.
Explore All Introduction to Business Products
From Memorization to Mastery with MindTap
Like What You See?
Value from Start to Finish
Meet Our Introduction to Business Faculty Partners
Our educators advance teaching and learning by answering questions and sharing ideas. Say hello!
Jake Stanford, Chattanooga State Community College
“Having engaging and professionally pre-built content ready to go allows me to focus on the detailed learning experience for my students.”