Request for consultation

Thanks for your request. You’ll soon be chatting with a consultant to get the answers you need.
{{formPostErrorMessage.message}} [{{formPostErrorMessage.code}}]
First Name is required. 'First Name' must contain at least 0 characters 'First Name' cannot exceed 0 characters Please enter a valid First Name
Last Name is required. 'Last Name' must contain at least 0 characters 'Last Name' cannot exceed 0 characters Please enter a valid Last Name
Institution is required.
Discipline is required.
Why are you contacting us today? is required. 'Why are you contacting us today?' must contain at least 0 characters 'Why are you contacting us today?' cannot exceed 0 characters Please enter a valid Why are you contacting us today?


Appropriate for social science students, this text offers comprehensive coverage of both experimental and non-experimental research methods. The author provides succinct explanations for a full range of methods, including descriptive, correlational, experimental, and quasi-experimental research designs. Practical tips and applications integrated throughout the text allow students to make real-world connections and understand the material.

Charles Stangor, University of Maryland, College Park

University of Maryland, College Park Bio: Charles Stangor is professor of psychology at the University of Maryland, and has also taught at the University of Tübingen in Germany. He received his B.A. from Beloit College in 1973 and his Ph.D. from New York University in 1986. Dr. Stangor's research interests concern the assessment and development of learning in college undergraduates. He is a charter fellow of the American Psychological Society and has served as the Executive Officer of the Society of Experimental Social Psychology.
  • Each chapter has a new end-of-chapter feature, "Thinking Critically About Research," which includes questions to provoke classroom discussions and encourage students to apply what they have just learned.
  • References and sources have been updated throughout the book.
  • All reports and examples have been updated to reflect the latest APA style.
  • "Current Research in the Behavioral Sciences" features provide students with examples of new research studies. These studies can be used as discussion points to help students learn about current trends in behavioral research, and may also be used as background readings for students who are looking for project ideas. Topics include Using Multiple Measured
  • Variables to Assess the Conceptual Variable of Panic Symptoms (Ch. 4) and Assessing Americans' Attitudes Toward Health Care (Ch. 6).
  • Full coverage of APA-style research reports is included in a separate appendix (A). A fully annotated sample manuscript is also included.
  • End-of-chapter material includes a summary, key terms, review and discussion questions, new Thinking Critically About Research items, and research project ideas.
1. Introduction to Research.
2. Developing the Research Hypothesis.
3. Ethics in Research.
4. Measures.
5. Reliability and Validity.
6. Surveys and Sampling.
7. Naturalistic Methods.
8. Hypothesis Testing and Inferential Statistics.
9. Correlational Research Designs.
10. Experimental Research: One-Way Designs.
11. Experimental Research: Factorial Designs.
12. Experimental Control and Internal Validity.
13. External Validity.
14. Quasi-Experimental Research Designs.
Appendix A: Reporting Research Results.
Appendix B: Data Preparation and Univariate Statistics.
Appendix C: Bivariate Statistics.
Appendix D: Multivariate Statistics.
Appendix E: Statistical Tables.
Appendix F: Using Computers to Collect Data

Textbook Only Options

Traditional eBook and Print Options

{{collapseContainerClosed['detail_0'] ? 'Show More' : 'Show Less'}}

  • ISBN-10: 1305235029
  • ISBN-13: 9781305235021
  • STARTING AT $24.49

  • STARTING AT $33.49

  • ISBN-10: 1285077024
  • ISBN-13: 9781285077024
  • Bookstore Wholesale Price $157.50
  • RETAIL $209.95

Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.


Online Instructor's Manual with Test Bank

ISBN: 9781285858975

Electronic Transparencies

ISBN: 9781285858999