Introduction to Artificial Intelligence: A Business Perspective, 1st Student Edition
By Corinne Hoisington, Mark Ciampa
About your course materials
"Introduction to Artificial Intelligence: A Business Perspective" provides an overview of the impact of AI on business and technology. It covers a range of topics, from AI prompt engineering and its applications in business settings to machine learning, natural language processing, generative AI, analytical AI and computer vision. The book delves into ethical considerations, the evolution of AI and its potential and addresses challenges in the modern business and technological landscape, including automation and efficiency, ethics and privacy, bias and accuracy, education and personalization and business applications. The curriculum aligns with modern educational needs, making it relevant for students preparing for careers in technology and business. An instructor may incorporate several chapters to any course in any curriculum as AI spans every industry in the new world around us.
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About this product
"Introduction to Artificial Intelligence: A Business Perspective" provides an overview of the impact of AI on business and technology. It covers a range of topics, from AI prompt engineering and its applications in business settings to machine learning, natural language processing, generative AI, analytical AI and computer vision. The book delves into ethical considerations, the evolution of AI and its potential and addresses challenges in the modern business and technological landscape, including automation and efficiency, ethics and privacy, bias and accuracy, education and personalization and business applications. The curriculum aligns with modern educational needs, making it relevant for students preparing for careers in technology and business. An instructor may incorporate several chapters to any course in any curriculum as AI spans every industry in the new world around us.
Video Based Assessment: The interactive end-of-chapter material in this AI book is designed to be highly engaging. Students create videos detailing their understanding of AI topics covered in each chapter. This approach reinforces their learning, helping them develop communication and presentation skills, demonstrating their grasp of complex AI concepts in a creative and accessible way. This method encourages students to think critically, articulate their thoughts and present their insights, showcasing their understanding in relevant format for today's digital and multimedia-driven world.
Prompt Alongs: A feature called Prompt Alongs make the learning process more dynamic and interactive, helping students gain practical skills that are essential in the rapidly evolving field of AI by giving them an opportunity to practice prompt engineering in a guided way.
Ethical Considerations: The inclusion of ethics and privacy discussions sets this product apart by promoting responsible AI development and usage.
Practical Focus: The product emphasizes practical applications of AI, providing students with real-world examples and hands-on experience.
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