Cengage Learning: An Overview

Cengage Learning is a leading provider of innovative teaching, learning and research solutions for the academic, professional and library markets worldwide. The company's products and services are designed to foster academic excellence and professional development, increase student engagement, improve learning outcomes and deliver authoritative information to people whenever and wherever they need it. Through the company's unique position within both the library and academic markets, Cengage Learning is providing integrated learning solutions that bridge from the library to the classroom. Cengage Learning's brands include Brooks/Cole, CourseTechnology, Delmar, Gale, Heinle, South-Western and Wadsworth, among others.

With annual revenues of approximately $2 billion, the company has 5,500 employees with operations in more than 20 countries around the world.

Our Mission

Our Mission is to be the most respected and innovative source of teaching, learning and research solutions for the academic, professional and library markets worldwide. We are leading the transition from print to value-added digital and custom solutions by developing a deep understanding of our customers' needs, capitalizing on synergies across our businesses and delivering innovative products and services that cannot be matched by our competitors. We aim to be the company that our customers think of first, that current and prospective employees see as a rewarding place to work and that investors are happy to own.

Our Values

From Print to Digital:

There is no "one size fits all" solution in learning. Finding the right combination of content, pedagogy and technology will make it easier for teachers to teach and students to learn. At Cengage Learning, our strategy is to provide the right solution for each instructor; to develop hybrid, customized, integrated teaching and learning systems that deepen student engagement and improve learning outcomes.

Here are some highlights:

CengageCourse is a suite of digital products and services that enhances student engagement, improves learning outcomes and helps academic institutions navigate the changing education landscape. CengageCourse includes:

• CourseMate Complements Traditional Learning - CourseMate is an integrated, web-based solution that includes features such as interactive eTextbook, multimedia resources, flashcards and quizzes. When used as part of a curriculum, this solution improves student engagement and allows faculty to assess student effort and involvement. CourseMate's Engagement Tracker also allows instructors to assess students' participation and time-on-task in an easy-to-use interface
• CourseMaster Connects Students to Better Learning Outcomes - CourseMaster offers assignable, gradable homework solutions - well-known brands such as Aplia, OWL and SAM - that improve student outcomes through enhanced mastery of the curriculum. Additionally, it provides instant feedback, enabling instructors to understand how well students comprehend concepts, and automates administrative tasks in order to free up time for instructors to focus on lessons.
• Course360 Creates a Rich Online Course Experience - Course360 provides comprehensive online course solutions that help schools reach a broader array of students with quality content and services designed to improve outcomes. For online or hybrid courses, Course360 offers the opportunity to customize the format, look and content, and each course includes access to an eTextbook as well as links to additional materials and resources.

CourseCare is a service and support program for customers using CengageCourse. CourseCare's training and service consultants help instructors find the right digital solution and provide flexible training options to prepare them to use technology in their courses - from the first day through the final exam. CourseCare enables schools, instructors and students to maximize their investment and customize their learning solutions to meet their individual needs.

Custom Solutions The company offers a broad array of custom options for creating the solution that best meets an instructors' specific needs, including custom course development services, incorporating a Custom Course Cartridge into an existing course, incorporating additional digital assets from a variety of Cengage Learning resources, changing the organizational structure of the digital resource to match the way you want to teach the course, adding in your own digital materials, such as web links, videos and PowerPoint™, and incorporating content into a LMS through direct links and widgets.

Gale's Research and Curriculum Tools enhance the learning experience with current and relevant digital content. These tools feature 160 million full-text articles from leading books, journals, magazines, newspapers and primary sources, multimedia assets including videos, podcasts, tutorials and images, daily updates of new content. Here are some examples:

• In Context portals - Building on the success of Global Issues In Context, Gale is remaking its successful line of Resource Center databases into engaging, multimedia knowledge portals. Designed as an online learning environment, the new portals deliver accurate, authoritative content that builds collaboration from the library to the classroom. The In Context portals provide a new way of delivering content in context, through comprehensive portal pages that support the development of critical thinking and information literacy skills, while providing the intuitive experience today's users have come to expect from online research covering science, biography, history, social issues, and more.
• The Watch products, a derivative of Global Issues in Context, bring quality content from the library to the classroom - in intuitive, easy-to-use formats. For a given subject, say economics, The Watch includes a blog of breaking news, analysis and commentary, a database of relevant and vetted journal, newspaper and periodical articles, videos and podcasts (updated four times daily), teaching and study resources, and forums for sharing ideas. Incorporating and delivering timely, accurate news and information in specific course areas enables instructors to leverage teachable moments to better engage students in the classroom. Cengage Learning now offers:
  • Global Economics Watch
  • Global Geoscience Watch
  • Global Health Watch
  • Global Technology Watch
• Eighteenth Century Collections Online (ECCO) is among the most extensive and comprehensive of Gale's digital content collections and provides access to a vast collection of works published between 1700 and 1800, in England or any of its colonies , in any language. Users can search the full text of this repository of the history of an entire century. Gale has expanded and extended ECCO chronologically and thematically with The Making of Modern Law: Legal Treatises 1700-1926; Sabin American 1450-1926; The Making of the World: Economic Literature 1400-1851, Archives Unbound, NewsVault, and other works. The result is the world's most comprehensive series of archival publications that provides access to information contained in 500 years of primary source publications.
• Gale Virtual Reference Library (GVRL) is Gale's eBook platform providing access to thousands of authoritative reference works from Gale and more than 70 publishing partners. With electronic reference books from Gale and our publishing partners, researchers can instantly access thousands of eBooks on virtually any subject. These trusted, authoritative reference works are available 24/7 through our state-of-the-art Gale Virtual Reference Library platform, providing an unprecedented combination of functionality and features.
• Encyclopedia.com, which has twice been named the "Best Online General Reference Service" by the Software and Information Industry Association, is a free online general reference website with content drawn from the world's most authoritative and highly respected publications, including titles like The Columbia Encyclopedia, Oxford's World Encyclopedia, and the Encyclopedia of World Biography (Gale). Encyclopedia.com serves as a major connection point between the open web and Gale library products. It ranks among the top information sites on the web, receiving an average of 10 million visitors per month in fiscal 2010.

Choice and Value:

CengageBrain.com is a single destination website that offers a range of format and price options that allows students to rent textbooks for up to 70% off the suggested retail price, purchase print textbooks, eTextbooks, individual eChapters and audio books, and browse Cengage Learning's broad range of homework and study tools. Students can also access a selection of free content and discounts for purchasing multiple products.

Cengage Learning's Leading, Globally Recognized Brands:

Our widely recognized brands are known for high quality products in their specific discipline areas:

• Brooks/Cole draws on a 40-year tradition of striving for innovation and customer-focused publishing. Brooks/Cole specializes in mathematics and the physical sciences.
  
• Course Technology offers print and technology-based products focused on computer concepts, information technology and software applications.
  
• Delmar has been a provider of tailored learning solutions in healthcare, technology, trades, and career education for 60 years
  
• Gale is a leading global provider of digital and print product solutions that support education and research in public, academic and K-12 libraries.
  
• Heinle is a 30-year-old imprint that delivers multi-level English language programs for the primary, secondary, post-secondary, and adult markets.
  
• South-Western is focused on meeting the lifelong learning needs of students and instructors in business and economics.
  
• Wadsworth has been a provider of instructional materials for humanities and the behavioral and social sciences for more than 50 years.