Holly Hapke

Holly Hapke photo
DIGITAL PLATFORM:
MindTap
LMS Used:
Canvas
DISCIPLINE:
Introduction to Business, Marketing
INSTITUTION:
University of Kentucky
STATE:
KY

Holly Hapke

I am a Senior Marketing Lecturer at the Gatton College of Business & Economics. Since joining the Marketing and Supply Chain Management Department in 2007, I have taught undergraduate courses online, face to face, hybrid and study aboard. For the past five years, I have taught Principles of Marketing to thousands of learners. In 2013, I used MindTap to administer homework assignments. Besides the e-textbook, MindTap offers Flashcards—that allow students to practice memorization of key terms and definitions for each chapter—Read Speaker—that allows students to listen to the e-textbook instead of, or in addition to, reading it—as well as options for online video assignments—the YouSeeU app. I earned my MBA from Tarleton State University, part of Texas A&M University System. In addition to teaching, I am the faculty advisor for the American Marketing Association collegiate chapter at University of Kentucky, which offers many benefits to her students. In 2015 and 2016, I received 'A Teacher Who Made a Difference' award at UK.

"I implemented an innovative pedagogy integrating traditional lecture with instructional tools and technologies for active learning to successfully address challenges related to teaching large classes. MindTap is used to engage students with content material outside of the classroom."

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