---Individual Company Diversity Programs

Burger King Source: "Diversity" section of the Burger King Web site. The company describes its diversity efforts with franchisees, employees and suppliers and the formation of the Diversity Action Council to oversee its diversity programs. IBM Source: "Diversity" section of the IBM Web site. An overview of diversity programs at the company and profiles of a few employees and how they participate in and benefit from these programs. Also refer to the link below, Diversity Statements (by HR Magazine), to read IBM's basic mission statement on diversity. Lawrence Livermore Source: "Diversity Awareness" section of the Lawrence Livermore Web site. Explore the details of a wide range of diversity programs, including the American Indian Program, Diversity Dialogue Groups and the Cross-Cultural Mentoring Program. Nortel In a keynote address at the North Carolina Initiative on Race, Clarence Chandran, President of Carrier Packet Solutions at Nortel Networks, outlines the business case for applying diversity programs at the company in three areas: "Leveraging diversity is vital for creating effective global teams." "Pulling diverse people together creates value for our customers." "Minority and women-owned enterprises in specific cases are our best suppliers, outsourcing vendors, and resellers." Xerox Source: "Diversity at Xerox" Web page at the Xerox Web site. Brief summary of the priority the company places on diversity, including the strategies and programs used to ensure success and the results achieved – as measured by percentages of minorities employeed at the company as a whole and in upper management. Xerox won a Business Ethics award for "unprecedented success with workplace diversity and employee relations." Question: After reviewing the previous "Diversity at Xerox" page and the Xerox Employment section, identify the specific reasons why you think the company won this award.

---Diversity Statements, Case Studies, Surveys

Best Companies for Minorities by Fortune. The 50 top companies are ranked in order. Also, read several related articles related to diversity. Successful Companies Realize that Diversity Is a Long-term Process, Not a Program by Shari Caudron, Workforce (Workforce requires that you complete a free registration before gaining access to its articles). Originally printed in Personnel Journal, April 1993, Vol. 72, No. 4, pp. 50 - 62. Profiles of three companies' diversity programs: Prudential, Avon Products and Hewlett-Packard. Each profile is organized as follows: Reason(s) why a diversity effort was initiated. For example, many respondents to an employee survey at Prudential in 1988 indicated that management was insensitive to diversity issues. The components of the diversity program. One component at Prudential was to provide diversity training to 12,000 managers. Description of results. At Prudential, there was a greater company-wide acceptance and respect for diversity issues. Setbacks in getting the program implemented. Prudential did not anticipate the difficulties in training its own staff to teach diversity programs. Diversity Statements HR Magazine has compiled the basic mission statements about diversity for the following employers: Netscape Communications, Federal Aviation Administration (FAA), BankBoston, American Society for Quality, Texas Instruments, J.C. Penney, City of San Diego, Kraft Foods, Microsoft, Philip Morris USA, Pitney Bowes and IBM. Case Studies by DiversityInc.com. Select "Case Studies" from the home page to see "industry-specific examples of how corporate leaders are implementing diversity."

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