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Successful Writing at Work 11th Edition

Philip C. Kolin

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Overview

SUCCESSFUL WRITING AT WORK features real-world examples and problems, an accessible writing style, and detailed guidelines for planning, drafting, revising, editing, formatting, and producing professional documents and graphics in the global workplace. The eleventh edition covers the writing process and collaboration; basic business communications (including e-communications and social media); conducting research and documenting sources; and advanced tasks such as preparing websites, instructions, short and long reports, and presentations. Students learn to become effective problem solvers, to work as members of a collaborative team, to understand their audience, and to select the best communication technologies to accomplish their goals.

Philip C. Kolin, University of Southern Mississippi

Philip C. Kolin is the University Distinguished Professor in the Department of English at the University of Southern Mississippi, where for 40 years he has taught courses in composition, business and technical writing, literature, and research methods. He has extensive experience as an editor of several scholarly journals and is the co-founder of STUDIES IN AMERICAN DRAMA (1945–present). He received the Conference of Learned Journals award for the best new journal. In addition, he was also named Southern Mississippi's first Distinguished Professor in the Humanities. Dr. Kolin has published almost 40 books and 200 scholarly articles covering a variety of subjects, including writing, drama, linguistics, and popular culture. He also has written an award-winning book on professional writing for nurses and articles on writing for lawyers and other professionals. Over the years, he has conducted workshops on technical business writing, the publication process, and managing professional communications. He received his Ph.D. from Northwestern University.

MindTap® is the digital learning solution that powers students from memorization to mastery. It gives you complete control of your course—to provide engaging content, to challenge every individual, and to build their confidence. Empower students to accelerate their progress with MindTap.

  • The 11th edition features updated guidelines and practical tips for writing business letters and memos (Chapter 5), enhanced coverage of international business correspondence, and a discussion of corporate culture and identity.
  • The text is compact enough for shorter courses yet contains enough coverage for longer ones. A revised text design also enables students to quickly and easily find the information they need to succeed. Numerous new and updated figures and case studies throughout the text provide practical examples of how to prepare email, letters, memos, instructions, proposals, and reports for the global workplace.
  • A practical emphasis on workplace writing as a problem-solving activity shows employees how to successfully meet the needs of employers, co-workers, customers, clients, and vendors worldwide. This point is reinforced through numerous annotated figures, guidelines, and practical in-depth case studies throughout the text that illustrate how to find resources and develop effective rhetorical strategies.
  • Every chapter offers guidelines and examples for writing and acting ethically in the workplace, including avoiding sexist and biased language; using social media professionally and responsibly, writing ethical e-communications; drafting diplomatic and respectful letters; preparing honest and realistic resumes; conducting accurate, objective, and documented research; using and constructing unaltered and unbiased visuals; preparing safe and effective instructions; writing truthful proposals and reports; and a renewed attention to protecting and preserving the environment in the workplace.

Successful Writing at Work

TABLE OF CONTENTS

1. Getting Started: Writing and Your Career.
2. The Writing Process at Work.
3. Collaborative Writing and Meetings in the Workplace.
4. E-Communications at Work: Email, Blogs, Messaging, and Social Media.
5. Writing Letters: Basics for Communicating with Audiences Worldwide.
6. Types of Business Letters and Memos.
7. How to Get a Job: Searches, Networking, Dossiers, Portfolios/Webfolios, Resumes, Transitioning to a Civilian Job, Letters, and Interviews.
8. Doing Research, Evaluating Sources, and Preparing Documentation in the Workplace.
9. Summarizing Information at Work.
10. Creating Clear Visuals.
11. Designing Successful Documents and Websites.
12. Writing Instructions and Procedures.
13. Writing Winning Proposals.
14. Writing Effective Short Reports.
15. Writing Careful Long Reports.
16. Making Successful Presentations at Work.
Appendix. A Writer's Brief Guide to Paragraphs, Sentences, and Words.

Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.

FOR INSTRUCTORS

Online Instructor's Resource Manual

ISBN: 9781305671638

Instructor's Companion Website

ISBN: 9781305676381