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Robin Landa

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Graphic Design Solutions

ISBN-13: 9781337554053

GRAPHIC DESIGN SOLUTIONS, 6th EDITION, is the most comprehensive reference on graphic design for print and screen media. Author Robin Landa introduces principles of design and how they apply to the various graphic design disciplines, and major applications are explained and illustrated with professional work and diagrams. This text serves as a solid foundation for typographic design, advertising design and graphic design. In-depth coverage includes such topics as design principles, the design process, concept generation, branding and visual identity, design for web and mobile, package design, portfolio development, social media, ad campaigns and much more.

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MindTap Art for Landa’s Graphic Design Solutions, 6th Edition, is the digital learning solution that powers students from memorization to mastery. It gives you complete control of your course--to provide engaging content, to challenge every individual and to build their confidence. Empower students to accelerate their progress with MindTap. MindTap: Powered by You. MindTap gives you complete ownership of your content and learning experience. Customize the interactive syllabi, emphasize the most important topics and add your own material or notes in the ebook. Graphic Design Solutions, 6th Edition, includes an expanded array of technology supplements through MindTap Art: a highly robust internet platform that delivers chapter-based introductory exercises, topics related to building a portfolio, the interview and career search process, automatically graded quizzes, exercises and projects and an innovative video series, Designers Speak--offering video interviews with working designers about how they entered the field of design. MindTap Art includes the complete text in ebook format with "zoomable" graphic design images and links to design studios.