eTextbook: Business Marketing Management B2B, 13th Edition - 9780357718285 - Cengage

NEW! The Cengage brand now represents global businesses supporting learners from K-12 to Career. Learn more

error Too long query

I'm ready to check out

Dashboard Profile Sign Out

eBooks Search by title, author or ISBN

Online learning platforms MindTap, WebAssign, and more

Cengage Unlimited Get access to all Cengage course materials for one low price

Activate product Access your course materials

Get the Cengage Read app Read or listen to textbooks on the go

Become a campus ambassador Get work experience and build connections

Contact support Talk to our support team

error Please select an option

error Too long query

Michael D. Hutt/Thomas W. Speh/Douglas Hoffman

Copyright 2024 | {{checkPublicationMessage('Published', '2023-04-07T00:00:00+0000')}}

View as Instructor

Copyright 2024 | {{checkPublicationMessage('Published', '2023-04-07T00:00:00+0000')}}

View as Instructor

Access until November 20, 2026

{{getPriceWithCurrency("76.99", "$")}}

Access until May 19, 2027

{{getPriceWithCurrency("105.99", "$")}}

Copyright 2024 | {{checkPublicationMessage('Published', '2023-04-07T00:00:00+0000')}}

View as Instructor

Access until November 20, 2026

{{getPriceWithCurrency("76.99", "$")}}

Access until May 19, 2027

{{getPriceWithCurrency("105.99", "$")}}

About This Product

EPUB EBK: BUSINESS MARKETING M ANAGEMENT