eBook: Advertising Promotion and Other Aspects of Integrated Marketing Communications | 9th Edition

Terence A. Shimp/J. Craig Andrews
Copyright 2013 | {{checkPublicationMessage('Published', '2013-01-18T00:00:00+0000')}}
Copyright 2013 | {{checkPublicationMessage('Published', '2013-01-18T00:00:00+0000')}}
Access until September 18, 2026
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Copyright 2013 | {{checkPublicationMessage('Published', '2013-01-18T00:00:00+0000')}}
Access until September 18, 2026
{{getPriceWithCurrency("68.99", "$")}}
Access until March 17, 2027
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EBK: ADVERTISING PROMOTION & O THER ASPECTS