Marketing Initiatives for Sustainable Educational Development, 1st Edition

  • Purnendu Tripathi
  • Siran Mukerji
  • Published By:
  • ISBN-10: 1522556745
  • ISBN-13: 9781522556749
  • DDC: 371.3
  • Grade Level Range: College Freshman - College Senior
  • 340 Pages | eBook
  • Original Copyright 2018 | Published/Released November 2018
  • This publication's content originally published in print form: 2018

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Technology plays a vital role in bridging the digital divide and fostering sustainability in educational development. This is evident through the successful use of social media in educational marketing campaigns and through the integration of massive open online courses to reorient learner interactions in higher education environments. This title contains the latest approaches to maximize self-guided, interdisciplinary learning through the use of strategies such as web-based games to elicit collaborative behavior in student groups. It also explores the important role that technology serves in educating students, especially in the realm of technological skills and competencies. This book is a vital resource for educators, instructional designers, administrators, marketers, and education professionals seeking to enhance student learning and engagement through technology-based learning tools.

Table of Contents

Front Cover.
Title Page.
Copyright Page.
Advances in Educational Marketing, Administration, and Leadership (AEMAL) Book Series.
Titles in This Series.
Table of Contents.
Detailed Table of Contents.
1: The Turbo Principle in Sustainable and Developmental Learning Design.
2: Management Training Insights Emerging From Spiritual Concerns.
3: Innovative Approaches for Realization of Electronic Textbooks and Didactic Tests: Drupal CMS, Google Forms, Learningapps.
4: Designing and Analyzing Social Dynamics for Sustainable Educational Development.
5: Interrelationship Between Pedagogy, Theories, Objectives, and Features: Mobile Learning Design.
6: Conclusions From Social Dynamics for Sustainable Educational Development.
7: Marketing Micro-Credentials in Global Higher Education: Innovative Disruption.
8: Learning Management System Under Digital India Program: Blended Learning Platform for Digital Governance.
9: Using Social Media to Facilitate Instruction and Increase Marketing in Global Higher Education.
10: Global Governance of Science: Wishful Thinking or a Life Necessity in the Context of International Relations and Their Philosophy.
11: An Educational Tool for Digital Electronic System Synthesis and Optimization.
12: Compilation of References.
About the Contributors.