Technology and Events: How To Create Engaging Events

  • Vanessa Martin
  • Luiz Cazarré
  • Published By: Goodfellow Publishers Limited
  • ISBN-10: 1910158267
  • ISBN-13: 9781910158265
  • DDC: 600
  • Grade Level Range: College Freshman - College Senior
  • 256 Pages | eBook
  • Original Copyright 2016 | Published/Released October 2018
  • This publication's content originally published in print form: 2016

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As the modern attendee has more access to knowledge and is infinitely more connected, technology has become crucial to enhancing the event experience. Successful use of technology can make an event more incredible, personal, pervasive, tangible and unforgettable and the modern event must engage, connect, interact and stimulate participation in ways that have until now not been possible. This book explores the use of technology to improve results on all kinds of events from initial planning stages right through to post event debriefing. In times of full communication where the individuals are on the front line of almost everything, this book provides all the solutions and tips on how to maximize the participation of your audience, cut costs and have better revenues from your events.

Table of Contents

Front Cover.
Title Page.
Copyright Page.
1: Concepts: Understanding Events and Technology.
2: Understanding Events.
3: Communication Technology and Events.
4: How to Choose and Apply Technology to Your Events.
5: Planning and Organizing an Event.
6: Execution.
7: The Event.
8: Participants, Sponsors and Clients.
9: Promotion and Dissemination.
10: Extending the Residual Effect of the Event.
11: Post-Event or Another Pre-event?.
12: What's Next?.