eBook Consumer Adoption and Usage of Broadband, 1st Edition

  • Yogesh Kumar Dwivedi
  • Published By:
  • ISBN-10: 1599047853
  • ISBN-13: 9781599047850
  • Grade Level Range: College Freshman - College Senior
  • 309 Pages | eBook
  • Original Copyright 2007 | Published/Released December 2007
  • This publication's content originally published in print form: 2007
  • Price:  Sign in for price



Advances in telecommunications technologies have exploded into the marketplace. Consumers are offered various methods of access to the Internet and telephony at speeds and bandwidths much higher than only years previously. However, even with the pervasiveness of broadband and high-speed communication technologies, many consumers are not adopting the latest technologies.

Contributing to theory, practice and policy, Consumer Adoption and Usage of Broadband develops a conceptual model for examining consumer adoption, usage and impact of broadband utilizing various construct methodologies, providing a clear window into the rational decisions of potential broadband consumers.