Global Mobile, 1st Edition

Editor: Peter A. Bruck, Madanmohan Rao
Published By: Information Today
ISBN-10: 1573877921
ISBN-13: 9781573877923
DDC: 004.167
Grade Level Range: College Freshman - College Senior
632 Pages | eBook
Original Copyright 2013 | Published/Released March 2015
This publication's content originally published in print form: 2013

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About

Overview

Editors Peter A. Bruck and Madanmohan Rao bring together an extraordinary cast of thought leaders and practitioners in this sweeping survey of mobile technology and its impacts on human life, work, and society. Global Mobile examines the foundations of the worldwide mobile ecosystem through an array of case studies and perspectives on how mobile is transforming human enterprise—from business and healthcare to education, employment, entertainment, government, and the media. Contributors describe how mobile can and is being used to expand economies, alliances, and partnerships, and assess legal, policy, and regulatory issues and challenges. Combining broad practical coverage with a pioneering vision, Global Mobile is the first essential guide to the worldwide mobile ecosystem.

Contributors

Peter A. Bruck
Madanmohan Rao

Table of Contents

Front Cover.
Half Title Page.
Other Frontmatter.
Title Page.
Copyright Page.
Contents.
Preface.
Introduction: A World Gone Mobile.
1: Foundations.
2: Mobile and Megatrends.
3: The Psychology of Mobile Technologies.
4: Mobile Theories and Frameworks.
5: Digital Gemeinschaft, the Control Revolution, and Technologies of Social Mediation.
6: Competition and the Evolution of Mobile Markets.
7: The Business of Mobile in Japan.
8: Mobile Web Design Strategies.
9: Mobile Spectrum: Overcoming Challenges of Scarcity.
10: Mobile Impacts.
11: Mobile Health.
12: Mobile Education.
13: Mobile Phones and Journalism.
14: The Mobile Media Experience.
15: Mobile Entertainment: The World Is Overflowing With Screenagers!.
16: Mobile Value-Added Services.
17: Mobile Workforce: The Rise of the Mobilocracy.
18: The Role of Mobile Social Media in Enterprises.
19: Social + Location + Mobile: SoLoMo Analytics and the Transformation of Shopping.
20: Mobile and Small Business: Emerging Trends and Scenarios.
21: The Mobile Opportunity in ICT4D.
22: Mobile Phones and Financial Inclusion.
23: Rural Mobile.
24: Mobile Telephony in Rural Areas: A Case Study in Puno, Peru.
25: Mobile Government.
26: Mobile China: Opportunities and Challenges.
27: The Road Ahead.
28: Mobile Innovation Ecosystems: The Global Mobile Monday Community.
29: Mobile Excellence: Awards and Mentorship Processes for Innovators.
30: Mobile Innovation Trends: Beyond the Hype Cycles.
31: Mobile Operators: Shifting Value Chains.
32: Policy and Regulatory Issues in the Mobile Internet.
33: Mobiles and the Law.
34: Mobile Partnerships and Alliances.
About the Contributors.
About the Editors.
Index.
Front Cover.
Half Title Page.
Other Frontmatter.
Title Page.
Copyright Page.
Contents.
Preface.
Introduction: A World Gone Mobile.
1: Foundations.
2: Mobile and Megatrends.
3: The Psychology of Mobile Technologies.
4: Mobile Theories and Frameworks.
5: Digital Gemeinschaft, the Control Revolution, and Technologies of Social Mediation.
6: Competition and the Evolution of Mobile Markets.
7: The Business of Mobile in Japan.
8: Mobile Web Design Strategies.
9: Mobile Spectrum: Overcoming Challenges of Scarcity.
10: Mobile Impacts.
11: Mobile Health.
12: Mobile Education.
13: Mobile Phones and Journalism.
14: The Mobile Media Experience.
15: Mobile Entertainment: The World Is Overflowing With Screenagers!.
16: Mobile Value-Added Services.
17: Mobile Workforce: The Rise of the Mobilocracy.
18: The Role of Mobile Social Media in Enterprises.
19: Social + Location + Mobile: SoLoMo Analytics and the Transformation of Shopping.
20: Mobile and Small Business: Emerging Trends and Scenarios.
21: The Mobile Opportunity in ICT4D.
22: Mobile Phones and Financial Inclusion.
23: Rural Mobile.
24: Mobile Telephony in Rural Areas: A Case Study in Puno, Peru.
25: Mobile Government.
26: Mobile China: Opportunities and Challenges.
27: The Road Ahead.
28: Mobile Innovation Ecosystems: The Global Mobile Monday Community.
29: Mobile Excellence: Awards and Mentorship Processes for Innovators.
30: Mobile Innovation Trends: Beyond the Hype Cycles.
31: Mobile Operators: Shifting Value Chains.
32: Policy and Regulatory Issues in the Mobile Internet.
33: Mobiles and the Law.
34: Mobile Partnerships and Alliances.
About the Contributors.
About the Editors.
Index.
Front Cover.
Half Title Page.
Other Frontmatter.
Title Page.
Copyright Page.
Contents.
Preface.
Introduction: A World Gone Mobile.
1: Foundations.
2: Mobile and Megatrends.
3: The Psychology of Mobile Technologies.
4: Mobile Theories and Frameworks.
5: Digital Gemeinschaft, the Control Revolution, and Technologies of Social Mediation.
6: Competition and the Evolution of Mobile Markets.
7: The Business of Mobile in Japan.
8: Mobile Web Design Strategies.
9: Mobile Spectrum: Overcoming Challenges of Scarcity.
10: Mobile Impacts.