Business, 1st Edition

  • Series Name: Battleground Series
  • Published By:
  • ISBN-10: 1573567396
  • ISBN-13: 9781573567398
  • DDC: 658
  • Grade Level Range: 9th Grade - College Senior
  • 1000 Pages | eBook
  • Original Copyright 2007 | Published/Released September 2010
  • This publication's content originally published in print form: 2007

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About

Overview

Business is one of the most potent cultural forces today, profoundly affecting every facet of our lives whether we are working in a corporate environment or not. This book surveys some of the most controversial issues and topics central to the contemporary business world. Included are more than 70 alphabetically arranged entries written by expert contributors. Each entry explores a topic's relevance and influence, highlights opposing viewpoints, provides sidebars of interesting information, and lists resources for further research. For students and general readers, this book is an engaging, accessible, and essential resource on the role of business in society.

Globalization. Outsourcing. Downsizing. These are some of the economic issues at the center of today's society. Time after time, we see that business is one of the most powerful forces in the modern world, profoundly affecting every facet of our lives whether we work in a corporate environment or not. Because in one way or another, the world is all about economics. Students need to understand and appreciate the role of business in their lives. This book overviews the most important topics and issues characterizing the role of business in today's society.

Included are alphabetically arranged entries on more than 70 critical issues or topics central to the role of business in our lives. Each is written by an expert contributor and provides a summary of the topic's relevance and influence, a consideration of opposing viewpoints, and a list of resources for further research. For students and general readers, this book is an engaging, accessible and essential resource on the role of business in everyday life.

This product is part of:

Series

Battleground Series

Focuses on one area of life - religion, politics, family life, education - and examines the approximately 100 issues that provoke, anger, challenge, and divide us.

Table of Contents

Front Cover.
Half Title Page.
Title Page.
Copyright Page.
Contents.
Guide To Related Topics.
Preface.
1: Advertising And The Invasion Of Privacy.
2: Affirmative Action.
3: Blogs.
4: Blue-Collar And White-Collar Jobs.
5: Booms And Busts.
6: Ceo Compensation.
7: Charismatic Leadership.
8: Chinese Currency.
9: Corporate Social Responsibility.
10: Corporate Tax Shelters.
11: Credit Card Marketing To College Students.
12: Deficits.
13: The Dollar.
14: Downsizing.
15: Drug (Prescription) Costs.
16: Drug Testing In The Workplace.
17: Dual Earners.
18: Dumping.
19: Education and Economic Competitiveness.
20: Employee Loyalty and Engagement.
21: Enterprise Resource Planning Systems.
22: Environmental Degradation.
23: Ethics in Business at the Individual Level.
24: Federal Reserve System.
25: Foreign Direct Investment.
26: Free Trade.
27: Glass Ceiling.
28: Government Subsidies.
29: Health Care Costs.
30: Immigrant Workers in the United States.
31: Income Tax, Personal.
32: Inflation.
33: Intellectual Property Rights.
34: Interest Rates.
35: Labor, Organized.
36: Labor Shortages.
37: Lotteries.
38: Marketing Of Alcohol And Tobacco.
39: Marketing To Baby Boomers.
40: Marketing To Children.
41: Marketing To Women And Girls.
42: Media Coverage Of Business.
43: The Middle Class.
44: Minimum Wage.
45: Mission Statements.
46: Mommy Track.