DK Essential Managers: Innovation, 1st Edition

  • John Bessant
  • Published By:
  • ISBN-10: 0756666058
  • ISBN-13: 9780756666057
  • DDC: 658.4
  • Grade Level Range: 4th Grade - 6th Grade
  • 72 Pages | eBook
  • Original Copyright 2009 | Published/Released October 2011
  • This publication's content originally published in print form: 2009

  • Price:  Sign in for price

About

Overview

Think outside the box and get results with DK Essential Managers: Innovation. This book will give you all the tools you'll need to succeed.

Table of Contents

Front Cover.
Title Page.
Copyright Page.
Contents.
Introduction.
1: Understanding Innovation.
2: Tackling the Basics.
3: Understanding the Benefits.
4: Setting a Pace for Innovation.
5: Directing Innovation.
6: Innovating Successfully.
7: Innovation and Invention.
8: Making Innovation Happen.
9: Meeting Challenges.
10: Planning for Innovation.
11: Innovating Strategically.
12: Modelling Innovation.
13: Applying Strategic Analysis.
14: Choosing the Right Options.
15: Building a Strategic Portfolio.
16: Promoting Ideas for Change.
17: Making Real-Time Decisions.
18: Making Innovation Happen.
19: Moving Toward Innovation.
20: Looking for Ideas.
21: Making a Strategic Selection.
22: Developing Your Idea.
23: Diffusing Your Innovation.
24: Building the Innovative Organization.
25: Laying the Foundations.
26: Setting an Innovation Culture.
27: Fostering Creativity.
28: Managing Change.
29: Involving Employees.
30: Involving Customers.
31: Networking for Innovation.
32: Sharpening Your Skills.
Index.
Acknowledgments.