Key Performance Indicators For Dummies, 1st Edition

  • Bernard Marr
  • Published By:
  • ISBN-10: 1118913248
  • ISBN-13: 9781118913246
  • DDC: 658.4013
  • Grade Level Range: College Freshman - College Senior
  • 320 Pages | eBook
  • Original Copyright 2015 | Published/Released June 2017
  • This publication's content originally published in print form: 2015

  • Price:  Sign in for price



Is your business on track to achieve success? This guide covers the essential KPIs that are useful to all kinds of businesses, and includes more than 100 different ways leaders can monitor and drive performance in their organisations. It helps managers understand the crucial KPIs that should be implemented for all different aspects of the organisation, including financial performance, operational and internal processes, sales and marketing, customer satisfaction and more. Good KPIs should be unique to every business, as every business has different objectives. To meet this need, the book provides tools and templates that leaders can use to develop unique KPIs that best suit their particular organisation or industry.

Table of Contents

Front Cover.
Half Title Page.
Title Page.
Copyright Page.
Contents at a Glance.
Table of Contents.
Getting Started with Key Performance Indicators.
1: Introducing Key Performance Indicators (KPIs).
2: Types, Targets and KPI Mistakes.
3: Creating a Culture of Fact-Based Decision-Making.
4: Organising Your KPIs.
Implementing and Using KPIs Effectively.
5: Developing a KPI.
6: Use it or Lose it: Turning KPIs into Insights.
7: Spreading the Word: Reporting and Communicating KPIs Effectively.
Developing Financial KPIs.
8: The Holy Grail of Business: Revenue and Profit KPIs.
9: The Ones You Can't Take Your Eyes Off: Liquidity and Cash Flow KPIs.
10: Reporting to the Masters: Shareholder and Value-Added KPIs.
11: Measuring Your Financial Efficiency.
Developing Customer, Sales and Marketing KPIs.
12: The Customer is Always Right: Measuring Your Customer Success.
13: Measuring the Market and Your Place in It.
14: Developing Operational and Internal Process KPIs.
15: Measuring Project Performance.
16: Measuring Internal Efficiency and Quality.
17: Measuring IT Performance.
Measuring Your Most Important Assets: Developing HR and People KPIs.
18: Measuring People Performance.
19: Measuring Human Resources Performance.
The Part of Tens.
20: Ten Tips for Developing Effective KPIs.
21: The Ten Biggest KPI Mistakes to Avoid.
22: The Top Ten KPIs to Use.
About the Author.
Author's Acknowledgments.