Social Media Strategies for Dynamic Library Service Development, 1st Edition

  • Adeyinka Tella
  • Published By:
  • ISBN-10: 1466674164
  • ISBN-13: 9781466674165
  • DDC: 020.285
  • Grade Level Range: College Freshman - College Senior
  • 389 Pages | eBook
  • Original Copyright 2014 | Published/Released January 2016
  • This publication's content originally published in print form: 2014

  • Price:  Sign in for price



This work discusses the integration of digital social networking into library practices. Highlighting the advantages and challenges faced by libraries in the application of social media, this publication is a critical reference source for professionals and researchers working within the fields of library and information science, as well as practitioners and executives interested in the utilization of social technologies in relation to knowledge management and organizational development.

Table of Contents

Front Cover.
Title Page.
Copyright Page.
Advances in Library and Information Science (ALIS) Book Series.
Titles in this Series.
Editorial Advisory Board.
List of Reviewers.
Table of Contents.
Detailed Table of Contents.
1: Enhancing the Competitive Advantage of Libraries through Social Media Marketing.
2: The Potential and Utilization of Social Media in Library and Information Centres.
3: Social Media Application and the Library: An Expository Discourse.
4: The Role of Social Media in Libraries.
5: Application of Web 2.0 Tools in Libraries in Africa: A Reality Check.
6: Social Networking and the Promotion of Library Services: What Does the Future Hold?.
7: The Role of Social Media and Social Networking in Information Service Provision: A Practical View.
8: The Social Library: Integrating Social Networking into Library Reference Services.
9: Use of Social Media in Marketing Library and Information Services in Nigeria Libraries.
10: Social Media as Weapon of Mass Instruction in Training Library and Information Science Students.
11: Social Media and Academic Performance of Library and Information Science Undergraduates: A Case Study of Selected Tertiary Institutions in Kwara State, Ilorin.
12: Usage of Facebook by Library and Information Science Female Undergraduate Students in Selected Nigerian Universities.
13: Strategic Planning for Social Media in Libraries: The Case of Zimbabwe.
14: Awareness and Use of Social Media: A Case Study of Alagappa University.
15: The Impact of Social Media to Library Services in Digital Environment.
16: Impact of Social Media on Information Professionals: Prospects and Challenges.
17: Libraries at the Crossroads: Challenges of Serving Library Users in a Social Media Environment – Ethical Considerations.
18: Ethical Issues Arising from Social Media Use in Libraries.
Compilation of References.
About the Contributors.