American Buyers: Demographics of Shopping, 2nd Edition

  • Published By:
  • ISBN-10: 1940308275
  • ISBN-13: 9781940308272
  • DDC: 658.834097
  • Grade Level Range: College Freshman - College Senior
  • 396 Pages | eBook
  • Original Copyright 2013 | Published/Released November 2013
  • This publication's content originally published in print form: 2013

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American Buyers: Demographics of Shopping presents 2010 spending data in a groundbreaking guide to buying patterns, essential information in these difficult economic times. While most businesses have a feel for what is happening in their own establishment, American Buyers lets them see the big picture beyond their walls or web site. Its unique weekly and quarterly spending data, which are not available online, show the percentage of households that buy individual products and services and how much buyers pay for them, all broken down by the demographics that count -- age, household income, household type, race and Hispanic origin, region of residence, and education. American Buyers includes weekly and quarterly buying data for hundreds of items organized into 10 chapters -- apparel, entertainment, financial, food and alcohol, gifts, health care, household operations, shelter and utilities, transportation, and a chapter encompassing personal care, reading, education, and tobacco.The raw spending data in American Buyers are not available on any government website. They were obtained by special request from the Bureau of Labor Statistics and provide a unique look at household shopping behavior in the United States. New Strategist’s statisticians created hundreds of tables to reveal how much buyers spend during the average quarter or week.

Table of Contents

Front Cover.
Half Title Page.
Title Page.
Copyright Page.
List of Tables.
1: Apparel Buyers, 2010.
2: Entertainment Buyers, 2010.
3: Financial Products and Services Buyers, 2010.
4: Food and Alcoholic Beverages Buyers, 2010.
5: Buyers of Gifts for People in Other Households, 2010.
6: Health Care Buyers, 2010.
7: Housing Buyers: Household Services, Supplies, and Furnishings, 2010.
8: Housing Buyers: Shelter and Utilities, 2010.
9: Buyers of Personal Care, Reading Material, Education, and Tobacco, 2010.
10: Transportation Buyers, 2010.
Average Household Spending Trends: 2000 to 2010.
About the Consumer Expenditure Survey.