Advances in Hospitality and Leisure, 1st Edition

  • Joseph S. Chen
  • Published By: Emerald Publishing Limited
  • ISBN-10: 1786356155
  • ISBN-13: 9781786356154
  • DDC: 647.94
  • Grade Level Range: College Freshman - College Senior
  • 208 Pages | eBook
  • Original Copyright 2016 | Published/Released October 2017
  • This publication's content originally published in print form: 2016

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Advances in Hospitality and Leisure delivers refreshing insights from a host of scientific studies in the domains of hospitality, leisure and tourism. It provides a platform to galvanize thoughts on contemporary issues and merging trends essential to theory advancement as well as professional practices from a global perspective. The main focus of this journal is to transcend the innovative methods of inquiry so as to inspire new research topics that are vital and have been in large neglected. This journal is keen to address the needs of the populace having interests in disseminating ideas, concepts and theories derived from scholarly investigations. Potential readers may retrieve useful texts to outline new research agendas, suggest viable topics for a dissertation work, and augment the knowledge of the subjects of interest.

Table of Contents

Front Cover.
Half Title Page.
Half Title Page.
Title Page.
Copyright Page.
List of Contributors.
Aims and Submission Guidelines.
Editorial Board.
Full Papers.
1: The Effects of Personality Traits and Congruity on Customer Satisfaction and Brand Loyalty: Evidence from Coffee Shop Customers.
2: The Effect of Integrating Need and Expectation’s Factor-Community Participation with Multinational Corporations’ Tourism Market Development Strategies in Emerging African Markets.
3: Domestic Nature-Based Tourism in Japan: Spirituality, Novelty and Communing.
4: Impact of Hotel Employee’s Green Awareness, Knowledge, and Skill on Hotel’s Overall Performance.
5: An Investigation of Restaurant Week as an Effective Marketing Strategy.
6: The Marketing Value of CSR Initiatives and Potential Brand Equity, Taste Perception, and Emotional Value.
7: Using Tourism as a Mechanism to Reduce Poaching and Hunting: A Case Study of the Tidong Community, Sabah.
8: Industrial Agglomeration Model in Culture Tourism System: Empirical Study in Mainland China.
Research Notes.
9: Tourist’s Experience Values and People Interaction.
10: The Restorative Power of Forests: The Tree House Hotel Phenomena in Germany.