MindTap for Arts, A/V Technology & Communications Virtual Demo Recording (Coming Soon)

See an in depth overview of MindTap, the online solution for CTE courses as we take a tour of interactive readings, simulation, videos, assessment, and analytics available for most Arts, A/V Technology & Communications Courses.

What is MindTap for Arts, A/V Technology & Communications?

What is MindTap for Arts, A/V Technology & Communications?

MindTap is the Online Solution for CTE courses offering a personalized teaching experience with relevant assignments that guide students to analyze, apply, and improve thinking, allowing you to measure skills and outcomes with ease. MindTap for Arts, A/V Technology & Communications includes the full, interactive eBook along with auto-graded assessment and review, videos, Lab Exercises, and more! Review MindTap NOW for each of the titles below when you click 'Access MindTap for this Title.'

Arts, A/V Tech & Communications CTSO Prep

Arts, A/V Tech & Communications CTSO Prep

Most of our Arts, A/V Tech & Communications titles meet the skills needed to prepare students for competition. Download the Cengage recommended list of titles for events per organization below.

A/V Technology & Film

Television Production Handbook, 12e

Television Production Handbook, 12e

In the field-defining text TELEVISION PRODUCTION HANDBOOK, author Herbert Zettl emphasizes how production proceeds in the digital age-from idea to image-and how it moves through the three major phases, from preproduction to production to postproduction. In this context, Zettl describes the necessary tools, considers what they can and cannot do, and explains how they are used to ensure maximum efficiency and effectiveness. This edition features the latest digital equipment and production techniques, including stereo 3D, 3D camcorders, 4K and 8K digital cinema cameras, portable switchers, LED lighting instruments, and digital lighting control systems. STUDENT EDITION: 9781285052670

Video Basics, 8e

Video Basics, 8e

Drawing from Herbert Zettl's vast expertise as an Emmy award–winning producer, director, and innovator, VIDEO BASICS, 8th Edition, delivers the most authoritative, current, and technically accurate student guide to video production available. Meeting the need for a briefer book than the more comprehensive TELEVISION PRODUCTION HANDBOOK, the eighth edition of VIDEO BASICS presents thorough yet streamlined video instruction that can be covered in a single semester. It moves students from video concepts and processes to production tools and techniques, and, ultimately, the production environment (studio and field, indoors and out) and its effects. A more conceptual framework leads students from the idea (what to create) to the image (how to create) on video. In addition, the accompanying MindTap Radio, Television & Film provides an interactive digital experience to help students ensure their course success. Student Edition: 9781305950863

Sight, Sound, Motion : Applied Media Aesthetics, 8e

Sight, Sound, Motion : Applied Media Aesthetics, 8e

Media aesthetics have gained prominence with the dramatic advances in the digital technology of video and electronic cinema, making Herb Zettl’s SIGHT SOUND MOTION: APPLIED MEDIA AESTHETICS more applicable than ever. The Eighth Edition continues to be the most comprehensive book on the market, not only describing the major aesthetic image elements -- light and color, space, time-motion, and sound -- but also presenting in-depth coverage on how they are creatively used in television and film. Zettl’s thorough coverage of aesthetic theory and the application of that theory place this contemporary and highly relevant text in a class by itself. It equips students to think critically about media aesthetics and apply them to production situations. Richly illustrated and now presented in full color, this edition features strong visuals that often draw on traditional art forms, such as painting, sculpture, and dance. A comprehensive digital learning solution is available through MindTap. Student Edition: 9781305578906

Digital Media : Concepts and Applications, 4e

Digital Media : Concepts and Applications, 4e

DIGITAL MEDIA, CONCEPTS AND APPLICATIONS, 4E prepares students for the multimedia-rich workplace by teaching them multimedia concepts as well as business-standard software applications to complete projects and solve problems. The non-software-specific text approach gives students a strong foundation in the concepts and practices of digital multimedia and allows the text to focus on the more creative end of business technology. If needed, software-specific directions to assist in learning can be found on the website. Student Edition: 9781305661721

The Web Collection Revealed Creative Cloud, 1e

The Web Collection Revealed Creative Cloud, 1e

This invaluable, all-in-one guide provides a thorough introduction to web design and development with Adobe Dreamweaver® CC, Adobe Flash® CC, and—new to this edition—Adobe Edge® CC as of 2014. In addition to detailed information on the current interface, features, and functionality of each program, the text includes step-by-step tutorials and hands-on projects to help readers master industry-leading software while honing practical skills with real-world relevance. The text concludes with a chapter devoted to integration of all three applications to create a dynamic website incorporating Flash and Edge elements. In addition to accurate, up-to-date content, the text features full-color illustrations and an appealing, user-friendly presentation style to facilitate learning and make even complex material easier to master. Student Edition: 9781305263628

Adobe® Dreamweaver® Creative Cloud Revealed, 1e

Adobe® Dreamweaver® Creative Cloud Revealed, 1e

Discover all that Adobe® Dreamweaver® CC has to offer! Whether you're looking for a thorough introduction to Dreamweaver or a reliable reference for web design and development work, this proven resource is an ideal choice. ADOBE DREAMWEAVER CC REVEALED combines vibrant, full-color illustrations and clear, step-by-step tutorials to help readers master the industry-standard web development software. In addition to detailed information on the current Dreamweaver interface, features, and functionality, the text includes hands-on projects and real-world case studies to help readers hone their skills and appreciate their professional relevance. The text highlights features new to CC and explores cutting-edge web standards and design trends. The author, an experienced design professional and award-winning educator, also emphasizes fundamental web design principles, helping readers develop knowledge and skills that go beyond a specific software package and can serve them well throughout their careers. Student Edition: 9781305118713

Adobe® Illustrator Creative Cloud Revealed, 1e

Adobe® Illustrator Creative Cloud Revealed, 1e

ADOBE ILLUSTRATOR CREATIVE CLOUD REVEALED offers your students comprehensive coverage in all areas of Adobe® Illustrator®. Beginning with fundamental concepts and progressing to in-depth exploration of the software's full set of features, these step-by-step lessons offer your students a guided tour of all the program's great features – including an illustrated tutorial on “how to draw with the Pen tool” that they won't find in any other book. This new edition highlights extensive coverage of important and exciting new features, including dramatic improvements to Illustrator's built-in tracing utility and a major upgrade for creating patterns. Student Edition: 9781305262614

Adobe® InDesign Creative Cloud Revealed, 1e

Adobe® InDesign Creative Cloud Revealed, 1e

Graphic design professionals and design students alike have embraced Adobe InDesign as the industry standard for page layout software—and they're mastering it with ADOBE INDESIGN CREATIVE CLOUD. A thorough, in-depth exploration of the latest release, this highly visual book covers all the fundamental concepts, starting with the workspace and proceeding logically and intuitively to more advanced topics. Chock full of new lessons covering new features, this edition retains its step-by-step tutorials and user-friendly design, resulting in a resource that is comprehensive, clear, and effective. Student Edition: 9781305262492

The Design Collection Revealed Creative Cloud, 1e

The Design Collection Revealed Creative Cloud, 1e

THE DESIGN COLLECTION REVEALED CREATIVE CLOUD provides comprehensive step-by-step instruction and in-depth explanation for three of today's most widely used design and layout programs: Adobe® InDesign® Creative Cloud, Adobe® Photoshop® Creative Cloud, and Adobe® Illustrator® Creative Cloud. Your students will gain practical experience with the software as they work through end-of-chapter learning projects and step-by-step tutorials. An integration chapter demonstrates how to move from one application to the other. Full-color illustrations and a user-friendly design combine to create a robust learning experience that reveals how to master the latest features of Adobe's popular design suite. Student Edition: 9781305263611

Printing

Shelly Cashman Series® Microsoft® Office 365® & Publisher 201® Comprehensive, 1e

Shelly Cashman Series® Microsoft® Office 365® & Publisher 201® Comprehensive, 1e

Introduce your students to the important new features that the latest version of Microsoft® Office has to offer with the focused approach found in MICROSOFT® OFFICE 365® & PUBLISHER 2019: COMPREHENSIVE. Part of the acclaimed Shelly Cashman Series®, this edition continues the series' strong history of innovation with an enhanced learning approach designed to engage students, improve retention and prepare learners for success with Microsoft® Publisher. A trademark step-by-step, screen-by-screen approach encourages students to expand their understanding of the software through experimentation, critical thought and personalization while also engaging them in real-world scenarios to reinforce critical skills to make them successful in their educational and professional careers. STUDENT EDITION: 9780357360026

Adobe® InDesign Creative Cloud Revealed, 1e

Adobe® InDesign Creative Cloud Revealed, 1e

THE DESIGN COLLECTION REVEALED CREATIVE CLOUD provides comprehensive step-by-step instruction and in-depth explanation for three of today's most widely used design and layout programs: Adobe® InDesign® Creative Cloud, Adobe® Photoshop® Creative Cloud, and Adobe® Illustrator® Creative Cloud. Your students will gain practical experience with the software as they work through end-of-chapter learning projects and step-by-step tutorials. An integration chapter demonstrates how to move from one application to the other. Full-color illustrations and a user-friendly design combine to create a robust learning experience that reveals how to master the latest features of Adobe's popular design suite. Student Edition: 9781305263611

Visual Arts

Exploring the Basics of Drawing, 2e

Exploring the Basics of Drawing, 2e

Packed with exquisite artwork and illustrations, EXPLORING THE BASICS OF DRAWING, 2e delivers a comprehensive introduction to the art of drawing. This new edition offers thorough coverage of the fundamental skills needed to learn still-life drawing, basic shapes, and the key concepts of perspective, light, value, and space. Its reader-friendly format offers clear instructions and detailed descriptions. The author thoroughly explains and illustrates each step of the drawing process--reflecting her three decades of professional illustration experience. With new chapters on figure and landscape drawing, as well as unique projects demonstrating the step-by-step process, readers will gain the knowledge and practice they need to build their skills and confidence. STUDENT EDITION: 9781305386464

Digital Photography, 1e

Digital Photography, 1e

The perfect companion while in the field or in the classroom DIGITAL PHOTOGRAPHY provides a straightforward, comprehensive introduction to photography for the digital photographer. Detailed step-by-step photo sequences and concise discussions show how to execute photography processes and special techniques using actual equipment and materials, while a full chapter on troubleshooting provides help when students need it. High-quality, full-color and duotone reproductions of works by well-known photographers such as Ansel Adams and Alfred Stieglitz offer inspiration and guidance. From "seeing" and composing the shot to applying special techniques and working in Photoshop, this information-packed book covers everything readers need to know to become successful digital photographers. Student Edition: 9780495897798

Graphic Design Solutions, 6e

Graphic Design Solutions, 6e

GRAPHIC DESIGN SOLUTIONS, 6th EDITION, is the most comprehensive reference on graphic design for print and screen media. Author Robin Landa introduces principles of design and how they apply to the various graphic design disciplines, and major applications are explained and illustrated with professional work and diagrams. This text serves as a solid foundation for typographic design, advertising design and graphic design. In-depth coverage includes such topics as design principles, the design process, concept generation, branding and visual identity, design for web and mobile, package design, portfolio development, social media, ad campaigns and much more. Student Edition: 9781337554053

Design Basics, 9e

Design Basics, 9e

A national bestseller, DESIGN BASICS presents art fundamentals concepts in full two- to four-page spreads, making the text easy for students to refer to while they work and giving instructors the utmost flexibility in organizing the course. The authors provide diverse, two-dimensional visual examples from many periods, peoples, and cultures for all elements and principles of design. This updated edition features an exciting array of stunning new examples of painting, graphic design, architecture, and new media to help students recognize the language of design in everyday life. Icons throughout the book prompt students to access CourseMate, which provides studio art demonstrations, video interviews that provide insight into the creative process, interactive exercises that help students explore the foundations of art, and an interactive eBook. STUDENT EDITION: 9781285858227

Journalism & Broadcasting

Television Production Handbook, 12e

Television Production Handbook, 12e

In the field-defining text TELEVISION PRODUCTION HANDBOOK, author Herbert Zettl emphasizes how production proceeds in the digital age-from idea to image-and how it moves through the three major phases, from preproduction to production to postproduction. In this context, Zettl describes the necessary tools, considers what they can and cannot do, and explains how they are used to ensure maximum efficiency and effectiveness. This edition features the latest digital equipment and production techniques, including stereo 3D, 3D camcorders, 4K and 8K digital cinema cameras, portable switchers, LED lighting instruments, and digital lighting control systems. STUDENT EDITION: 9781285052670

See more Career and Technical Education Titles

See more Career and Technical Education Titles

Partnership with Precision Exams for Stackable, Industry-Aligned Certifications

Partnership with Precision Exams for Stackable, Industry-Aligned Certifications

Precision Exams builds exams from business insights. They meet regularly with industry experts to learn what businesses expect from their workforce and listen to subject-matter experts from various industries to keep knowledge standards up to date and relevant to today’s jobs. National Geographic Learning, a part of Cengage, has published Career and Technical Education (CTE) materials that correlate to state and national standards and industry trends for decades. Many of our long-loved titles are correlated to Precision Exams knowledge standards and more are being added every year. Our close partnership with Precision Exams pairs industry-backed certification and performance reporting with sound pedagogy and digital activities. 

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