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Statistics for Management and Economics 11th Edition

Gerald Keller

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  • Aplia

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This Cengage solution can be seamlessly integrated into most Learning Management Systems (Blackboard, Brightspace by D2L, Canvas, Moodle, and more) but does require a different ISBN for access codes. Please work with your Cengage Learning Consultant to ensure the proper course set up and ordering information. For additional information, please visit the LMS Integration site.

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Overview

Demonstrate how statistical methods are vital for today's managers and economists as you teach students how to apply these tools to real business problems with STATISTICS FOR MANAGEMENT AND ECONOMICS, 11th Edition. This best-selling product emphasizes applications over calculations using a unique three-step "ICI" approach to problem solving. Students IDENTIFY the correct statistical technique by focusing on the problem objective and data type; then COMPUTE the statistics; and ultimately INTERPRET results in the context of the problem. Readers examine functional areas of business as data-driven examples demonstrate how marketing managers, financial analysts, accountants, and economists use statistical applications. Many exercises feature returns on stocks. Students are able to access data sets, online appendixes and Data Analysis Plus from the website.

Gerald Keller, Wilfrid Laurier University

Dr. Gerald Keller is Emeritus Professor of Business at Wilfrid Laurier University, where he taught statistics, management science, and operations management from 1974 to 2011. He also taught at the University of Toronto, the University of Miami, McMaster University, the University of Windsor, and the Beijing Institute of Science and Technology. In addition to consulting with banks on credit scoring and credit card fraud, Dr. Keller has conducted market surveys for the Canadian government on energy conservation. His books include BSTAT, 2e, APPLIED STATISTICS WITH MICROSOFT EXCEL, ESSENTIALS OF BUSINESS STATISTICS (co-authored), AUSTRALIAN BUSINESS STATISTICS (co-authored), and STATISTICS LABORATORY MANUAL EXPERIMENTS USING MINITAB. Dr. Keller also has been published in OMEGA, IIE TRANSACTIONS, DECISION SCIENCES, INFOR, ECONOMICS LETTERS, and ARCHIVES OF SURGERY.

Developed by teachers, Aplia assignments connect concepts to the real world and focus on the unique course challenges facing students. In the last 15 years, more than two billion answers have been submitted through Aplia, representing millions of students who have come to class more engaged and better prepared.

  • APPENDIX A PROVIDES SUMMARY STATISTICS FOR COMPLETING MANUAL CALCULATIONS. This optional coverage allows you, the professor, flexibility in deciding when and how to use the computer as a tool in your course.
  • MORE THAN 1100 DATA SETS AND CORRESPONDING PROBLEMS ASK STUDENTS TO INTERPRET STATISTICAL RESULTS. Students find ample opportunities to practice data analysis and important decision making using this book’s extensive exercises and timely data sets.
  • EXTENSIVE DATA SETS GIVE YOU THE FLEXIBILITY TO DEVELOP ADDITIONAL PRACTICE. You have the opportunity to use this edition’s convenient and complete data sets for hundreds of additional examples and exercises.
  • Aplia FOR INTRODUCTORY BUSINESS STATISTICS HELPS STUDENTS STAY ON TOP OF COURSEWORK WITH REGULARLY SCHEDULED ASSIGNMENTS. Developed by teachers and used by more than 1,000,000 students, Aplia features interactive assignments that connect concepts to the real world. Auto-assigned, auto-graded homework holds students accountable for the material before they come to class. Immediate, detailed explanations for every answer enhance comprehension of foundational knowledge and statistical concepts. Gradebook Analytics allow you to monitor performance on a student-by-student basis.
  • EMPHASIS ON IDENTIFICATION AND INTERPRETATION PROVIDES STUDENTS WITH PRACTICAL SKILLS. With this book’s emphasis on applications rather than calculations, your student master and practice skills they can apply to real-world problems, whether you choose to use manual or computer calculations.
  • STUDENTS HAVE THE OPPORTUNITY TO CONVERT REAL DATA INTO INFORMATION. This book gives you flexibility, with the optional use of computer software, to teach your students how to work with larger data sets and more realistic exercises and examples.
  • REVIEW CHAPTER APPENDIXES OFFER HELPFUL FLOWCHARTS AND PRACTICE. Your students will find more than 240 exercises in these appendixes that allow them to develop their technique-identification skills and prepare for quizzes and exams.

Statistics for Management and Economics + XLSTAT Bind-in

TABLE OF CONTENTS

1. What is Statistics?
2. Graphical Descriptive Techniques I.
3. Graphical Descriptive Techniques II.
4. Numerical Descriptive Techniques.
5. Data Collection and Sampling.
6. Probability.
7. Random Variables and Discrete Probability Distributions.
8. Continuous Probability Distributions.
9. Sampling Distributions.
10. Introduction to Estimation.
11. Introduction to Hypothesis Testing.
12. Inference about a Population.
13. Inference about Comparing Two Populations.
14. Analysis of Variance.
15. Chi-Squared Tests.
16. Simple Linear Regression and Correlation.
17. Multiple Regression.
18. Model Building.
19. Nonparametric Statistics.
20. Time-Series Analysis and Forecasting.
21. Statistical Process Control.
22. Decision Analysis.
23. Conclusion.
Appendix A. Data File Sample Statistics.
Appendix B. Tables.
Appendix C. Answers to Selected Even-Numbered Exercises.
Index.