eBook Global Mobile Commerce: Strategies, Implementation and Case Studies, 1st Edition

  • Wayne W. Huang
  • Published By:
  • ISBN-10: 1599045605
  • ISBN-13: 9781599045603
  • Grade Level Range: College Freshman - College Senior
  • 432 Pages | eBook
  • Original Copyright 2007 | Published/Released January 2008
  • This publication's content originally published in print form: 2007
  • Price:  Sign in for price



In the age of wireless technology, mobile devices have accelerated the pace and effectiveness of business transactions to an unprecedented level.

Global Mobile Commerce: Strategies, Implementation and Case Studies provides a complete set of in-depth research investigations on global m-commerce strategies and technological standards, as well as case studies on the subject that elucidate the research through real-world examples. Comprehensively collecting theory, research, and practice, Global Mobile Commerce will prove to be a valuable reference to drive the current and future activities of academic researchers and practitioners alike, and a must-have addition to library collections.