eBook Social Media Security, 1st Edition

  • Published By:
  • ISBN-10: 1597499870
  • ISBN-13: 9781597499873
  • DDC: 005.8
  • Grade Level Range: College Freshman - College Senior
  • 346 Pages | eBook
  • Original Copyright 2013 | Published/Released May 2014
  • This publication's content originally published in print form: 2013
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Social networks, particularly public ones, have become part of the fabric of how we communicate and collaborate as a society. With value from micro-level personal networking to macro-level outreach, social networking has become pervasive in people’s lives and is now becoming a significant driving force in business. These new platforms have provided new approaches to many critical enterprise functions, including identifying, communicating, and gathering feedback with customers (e.g., Facebook, Ning); locating expertise (e.g., LinkedIn); providing new communication platforms (e.g., Twitter); and collaborating with a community, small or large (e.g., wikis). However, many organizations have stayed away from potential benefits of social networks because of the significant risks associated with them. This book will help an organization understand the risks present in social networks and provide a framework covering policy, training and technology to address those concerns and mitigate the risks presented to leverage social media in their organization. The book also acknowledges that many organizations have already exposed themselves to more risk than they think from social networking and offers strategies for "dialing it back" to retake control.

Table of Contents

Front Cover.
Half Title Page.
Title Page.
Copyright Page.
About the Author.
About the Technical Editor.
1: What is Social Media?.
2: Opportunities of Social Media.
3: Employment and Social Media.
4: Considerations for Setting Up Social Media.
5: Being Bold Versus Being Overlooked.
6: Risks of Social Media.
7: The Dark Side.
8: Risk Management.
9: Policies and Privacy.
10: Security.
11: Where Do We Go from Here?.