eBook Ethical Issues in E-Business: Models and Frameworks, 1st Edition

  • Daniel E. Palmer
  • Published By:
  • ISBN-10: 1615206167
  • ISBN-13: 9781615206162
  • DDC: 174.4
  • Grade Level Range: College Freshman - College Senior
  • 272 Pages | eBook
  • Original Copyright 2010 | Published/Released December 2012
  • This publication's content originally published in print form: 2010
  • Price:  Sign in for price



Emerging online product and service availability affords individuals and businesses worldwide numerous conveniences, while alternatively raising concerns in regard to online security, ethics, moral issues, and privacy, necessitating a framework for safety assurance and reliability. ETHICAL ISSUES IN E-BUSINESS: MODELS AND FRAMEWORKS offers audiences a diverse and global perspective concerning the ethical consequences of e-business transactions, e-commerce applications, and technological advancements in secure online use. Discussing the ethical implications and challenges faced through online business communication and dealings, this reference work raises issues and presents studies valuable to not only the business ethicist, but also provides far reaching solutions and examples beneficial to researchers, practitioners and academics defining online boundaries, internet privacy issues, and virtual anonymity.

Table of Contents

Front Cover.
Title Page.
Copyright Page.
Editorial Advisory Board.
Table of Contents.
Detailed Table of Contents.
1: The New Landscape of Business: Markets and Morals in the Age of E–Business.
2: The Transformative Nature of E–Business: Business Ethics and Stakeholder Relations on the Internet.
3: The New Paradigm of Business on the Internet and Its Ethical Implications.
4: Anonymity, Trust, and Loyalty on the Internet.
5: The Anonymity of the Internet: A Problem for E–Commerce and a “Modified” Hobbesian Solution.
6: Anonymity and Trust: The Ethical Challenges of E–Business Transactions.
7: Trust, Loyalty, and E–Commerce.
8: Marketing Ethics in E–Business.
9: E–Business Goes Mobile: A Fiduciary Framework for Regulating Mobile Location Based Services.
10: The Ethical Implications of A/B and Multivariate E–Commerce Optimization Testing.
11: Ethics in E–Marketing: A Marketing Mix Perspective.
12: Moral Guidelines for Marketing Good Corporate Conduct Online.
13: Privacy and Property Rights Online.
14: Privacy Revisited: From Lady Godiva's Peeping Tom to Facebook's Beacon Program.
15: Against Strong Copyright in E–Business.
16: A Case for Consumer Virtual Property.
17: Ethical Issues in Public Policy and Communication.
18: Fairness and the Internet Sales Tax: A Contractarian Perspective.
19: Ethical Issues Arising from the Usage of Electronic Communications in the Workplace.
Compilation of References.
About the Contributors.