Higher Education

MindTap® Speech, 1 term (6 months) Instant Access for Jaffe's Public Speaking: Concepts and Skills for a Diverse Society, 8th Edition

  • Clella Jaffe George Fox University
  • ISBN-10: 1305076362  |  ISBN-13: 9781305076365
  • © 2016 | Published
  • College Bookstore Wholesale Price = $80.00
Experience MindTap



MindTap™ Speech for Jaffe's Public Speaking: Concepts and Skills for a Diverse Society, 8th Edition is the digital learning solution that helps instructors engage and transform today's students into critical thinkers. Through paths of dynamic assignments and applications that you can personalize, real-time course analytics, and an accessible reader, MindTap helps you turn cookie cutter into cutting edge, apathy into engagement, and memorizers into higher-level thinkers. MindTap Speech provides everything students need to prepare, practice, and present. Activities, developed specifically for this discipline, guide students through the process of analyzing sample speeches, creating topics, building outlines, and practicing and presenting their speech. In addition, you can search for, and incorporate, additional activities based on student speeches and professional (or famous) speeches in the Speech Video Library MindApp. Access to this product is valid for 6 months of usage.

Features and Benefits

  • Control what content students see and when they see it with a learning path that can be used as-is or matched to your syllabus exactly.
  • Create a unique learning path of relevant readings, multimedia and activities that move students up the learning taxonomy from basic knowledge and comprehension to analysis, application and critical thinking.
  • Integrate your own content into the MindTap Reader using your own documents or pull from sources like RSS feeds, YouTube videos, websites, googledocs and more.
  • Use powerful analytics and reports that provide a snapshot of class progress, time in course, engagement and completion.
  • Empower students with the information to know where they stand at all times – both individually and compared to the highest performers in class.
  • Help students stay organized and efficient with a single destination that reflects exactly what’s important to you, the instructor.
  • Automatically grade assignments and quizzes.

Content and Assets

The MindTap Learning Path guides students through readings, multimedia, and activities designed to follow the learning taxonomy from basic knowledge and comprehension up to analysis and application. By hiding, rearranging, or adding your own content, you control what students see and when they see it and match the Learning Path to your course syllabus exactly.

1. Introduction to Public Speaking and Culture.
2. Giving Your First Speech: Developing Confidence.
3. Ethics in a Diverse Society.
4. Effective Listening.
5. Selecting Your Topic and Purpose.
6. Audience Analysis.
7. Researching Your Speech in the Digital Age.
8. Choosing Supporting Materials.
9. Organizing Your Main Points.
10. Introductions and Conclusions.
11. Outlining Your Speech.
12. Choosing Effective Language.
13. Presentation Aids.
14. Delivering Your Speech.
15. Informative Speaking.
16. Foundations of Persuasion.
17. Persuasive Speaking.
18. Special Occasion Speaking.
Appendix A: Speaking in Small Groups.
Appendix B: Sample Speeches.

Alternate Formats

Choose the format that best fits your student's budget and course goals

To customize your learning solution, contact your Learning Consultant for more information.

  • Printed Access Card

    ISBN-10: 1305076370 | ISBN-13: 9781305076372

    List Price = $80.00  | College Bookstore Wholesale Price = $60.00

Learning Resource Bundles

Choose the textbook packaged with the resources that best meet your course and student needs. Contact your Learning Consultant for more information.

ePack: Public Speaking: Concepts and Skills for a Diverse Society, Loose-leaf Version, 8th + MindTap® Speech, 1 term (6 months) Instant Access

ISBN-10: 1305814517 | ISBN-13: 9781305814516

List Price = $99.95  | CengageBrain Price = $99.95  | College Bookstore Wholesale Price = $75.00

This Bundle Includes:

  • Public Speaking: Concepts and Skills for a Diverse Society
    List Price = $72.95  | CengageBrain Price = $72.95  | College Bookstore Wholesale Price = $54.75
  • MindTap® Speech, 1 term (6 months) Instant Access for Jaffe's Public Speaking: Concepts and Skills for a Diverse Society
    List Price = $80.00  | CengageBrain Price = $80.00  | College Bookstore Wholesale Price = $80.00

Efficacy and Outcomes


“MindTap’s greatest strengths are the progress tracking and the ability to add [your own] materials that are gradable.”

— Stephen Brusnighan, Kent State University

“I’m convinced that the higher course ratings and grades were, in large part, a result of students’ engagement. It was an unmitigated success.”

— Robert Black, Global Business, SUNY Maritime College

“Almost across the board, students using MindTap improved on the main learning objectives of the class ...I’ve never seen any results like this.”

— Carey Roberts, History, Arkansas, Technology University

“MindTap was very useful – it was easy to follow and everything was right there.”

— Student

“I’m definitely more engaged because of MindTap.”

— Student

“MindTap puts practice questions in a format that works well for me.”

— Student

Meet the Author

Author Bio

Clella Jaffe

Dr. Clella Jaffe was the Communication Department Chair at George Fox University, Newberg, Oregon (recently retired). In addition to teaching communication courses at George Fox, she has taught at St. John's University (Queens) and Oregon State. For many years, she also taught oral interpretation of literature and coached and judged forensics competitions. Dr. Jaffe received her B.A. from Seattle Pacific University, earned her M.Ed. and Ph.D. from Oregon State University, and completed additional graduate work at the University of Washington.