Higher Education

Financial ACCT: 2010 Student Edition, 1st Edition

  • includes CengageNOW, eResources Premium Web Site Printed Access Card and Prep Cards
  • Norman H. Godwin Auburn University
  • C. Wayne Alderman Auburn University
  • ISBN-10: 0538798963  |  ISBN-13: 9780538798969
  • 336 Pages
  • © 2011 | Published
  • College Bookstore Wholesale Price = $73.25
  • Newer Edition Available
  *Why an online review copy?
  • It's the greener, leaner way to review! An online copy cuts down on paper and on time. Reduce the wait (and the weight) of printed texts. Your online copy arrives instantly, and you can review it anytime from your computer or favorite mobile device.

If you prefer a print copy to review, please contact your representative.

About

Overview

Created through a "student-tested, faculty-approved" review process with over 300 students and over 100 faculty, Financial ACCT is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners at a value-based price. ACCT employs an engaging narrative that emphasizes strong and effective examples to convey and reinforce fundamental financial accounting concepts and procedures. In an attempt to avoid excessive detail, the book focuses on the core concepts that students need to learn in the course through the use of streamlined chapter objectives, clarity of examples, and a visually engaging design. Each chapter in the book frequently references excerpts from Home Depot's 2008 Annual Report so that students are exposed to real financial data as they cover important accounting rules and procedures. The book package is complemented by chapter review cards that can be useful study aids for quizzes or exams as well as a premium website that contains a host of valuable multimedia tools that aid in comprehension of the most important topics. Every new copy of the text comes with access to CengageNOW, a powerful online homework that allows students to complete exercises and problems from the textbook.

Additional Product Information

Features and Benefits

  • An innovative combination of content delivery both in print and online provides a core text and a wealth of comprehensive multimedia teaching and learning assets based on input from student focus groups and surveys, and from interviews with over 100 faculty and 300 students.
  • Every new copy of the text comes with access to CengageNOW, a powerful online homework program that contains all of the book exercises and problems in static and algorithmic variations. In addition, there are over 300 additional, assignable static multiple-choice questions, exercises, and problems that are available within CengageNOW that are not found within the book, which provides an expansive amount of additional homework sets to pick and build your assignments as you wish.
  • Shorter, comprehensive chapters in a modern design present content in a more engaging and accessible format without minimizing coverage for your course.
  • Chapter Review Cards at the back of the Student Editions provide students a portable study tool containing all of the pertinent information for class preparation. Comprehensive cards provide additional book-level concept overviews that will help in studying for final exams or mid-terms.
  • Instructor Prep Cards at the back of the Instructor's Edition make preparation simple with detachable cards for each chapter, offering additional lecture examples, an additional comparative analysis company to compare financial data vs. Home Depot which is covered in the text, a section on common student questions and pitfalls, and other useful resources.
  • All of the content and resources you expect with a supplements package that is second to none including Solutions Manual, Examview Test Bank, Instructor's Manual, and Lecture PowerPoint.
  • A full suite of unique learning tools that appeal to different learning styles is available to students with the purchase of a new book. Quizzes, E-lectures, flash cards, conceptual animations and more are only a click away.
  • Horizontal and Vertical Analysis: Chapters 5-13 includes a section that evaluates a company’s management of resources. This section uses both vertical and horizontal analysis to take a deep dive on business performance. Chapter 7 on Inventory compares Target and Wal-Mart and asks students to make some judgments on how the companies are performing.

Table of Contents

1. Financial Accounting.
2. Corporate Financial Statements.
3. Recording Accounting Transactions.
4. Accrual Accounting and Adjusting Entries.
5. Cash and Internal Controls.
6. Receivables.
7. Inventory.
8. Fixed Assets and Intangible Assets.
9. Liabilities.
10. Stockholders' Equity.
11. The Statement of Cash Flows.
12. Financial Statement Analysis.
Appendix A: Time Value of Money.
Appendix B: Investments.
Appendix C: The 2008 Home Depot Annual Report (excerpted).

Learning Resource Bundles

Choose the textbook packaged with the resources that best meet your course and student needs. Contact your Learning Consultant for more information.

Bundle: Financial ACCT: 2010 Student Edition (with CengageNOW™, eResources Premium Web Site Printed Access Card and Prep Cards) + Managerial ACCT: 2010 Student Edition (with Printed Access Card)

ISBN-10: 1111122512  | ISBN-13: 9781111122515

List Price = $197.95  | College Bookstore Wholesale Price = $146.50

This Bundle Includes:

  • Financial ACCT: 2010 Student Edition
    List Price = $97.75  | CengageBrain Price = $97.75  | College Bookstore Wholesale Price = $73.25
  • Managerial ACCT
    List Price = $97.75  | College Bookstore Wholesale Price = $73.25


Bundle: Text + WebTutor™ on Blackboard® Printed Access Card

ISBN-10:  1111122490 | ISBN-13:  9781111122492

List Price = $111.95  | College Bookstore Wholesale Price = $83.25

This Bundle Includes:

  • Financial ACCT: 2010 Student Edition
    List Price = $97.75  | CengageBrain Price = $97.75  | College Bookstore Wholesale Price = $73.25
  • WebTutor™ on Blackboard® Printed Access Card
    List Price = $31.95  | College Bookstore Wholesale Price = $24.00


Supplements

All supplements have been updated in coordination with the main title. Select the main title's "About" tab, then select "What's New" for updates specific to title's edition.

For more information about these supplements, or to obtain them, contact your Learning Consultant.

Instructor Supplements

eResources Premium Web Site Instant Access  (ISBN-10: 0840062222 | ISBN-13: 9780840062222)

List Price = $107.75  | CengageBrain Price = $107.75  | College Bookstore Wholesale Price = $107.75

Cengage Learning eBook  (ISBN-10: 111147334X | ISBN-13: 9781111473341)

List Price = $100.95  | College Bookstore Wholesale Price = $74.75

Solutions Manual  (ISBN-10: 0538453877 | ISBN-13: 9780538453875)

Written by the authors, this supplement contains all of the corresponding solutions that accompany the exercises and problems in the text. The solutions are available in print form or as electronic files that can be downloaded from the companion website.

Webtutor™ on WebCT™, 1 term (6 months) Instant Access  (ISBN-10: 0538486074 | ISBN-13: 9780538486071)

List Price = $32.50  | CengageBrain Price = $32.50  | College Bookstore Wholesale Price = $32.50

eResources Premium Web Site  (ISBN-10: 0840062230 | ISBN-13: 9780840062239)

List Price = $15.95  | College Bookstore Wholesale Price = $12.00

Student Supplements

Financial ACCT: 2010 Student Edition (Book Only)  (ISBN-10: 053879898X | ISBN-13: 9780538798983)

List Price = $109.95  | College Bookstore Wholesale Price = $81.50

eResources Premium Web Site Instant Access  (ISBN-10: 0840062222 | ISBN-13: 9780840062222)

List Price = $107.75  | CengageBrain Price = $107.75  | College Bookstore Wholesale Price = $107.75

Cengage Learning eBook  (ISBN-10: 111147334X | ISBN-13: 9781111473341)

List Price = $100.95  | College Bookstore Wholesale Price = $74.75

Webtutor™ on WebCT™, 1 term (6 months) Instant Access  (ISBN-10: 0538486074 | ISBN-13: 9780538486071)

List Price = $32.50  | CengageBrain Price = $32.50  | College Bookstore Wholesale Price = $32.50

eResources Premium Web Site  (ISBN-10: 0840062230 | ISBN-13: 9780840062239)

List Price = $15.95  | College Bookstore Wholesale Price = $12.00

Meet the Author

Author Bio

Norman H. Godwin

Norman H. Godwin, PhD, CPA, is a Charles M. Taylor Associate Professor in the School of Accountancy at Auburn University. Since coming to Auburn in 1996, Godwin has taught financial accounting to undergraduate, graduate, and executive students and has received numerous teaching awards. He has maintained an active research agenda, publishing in journals such as Journal of Accounting, Auditing & Finance; Journal of Business Finance & Accounting; Issues in Accounting Education; Journal of Risk and Insurance; and Accounting Horizons. Godwin has also participated in several outreach efforts during his career, the most recent of which is his development of a series of humorous, common-sense videos on financial literacy. The Enrich Your Life series is used in the continuing education efforts of a major international corporation. Dr. Godwin also comments occasionally on financial literacy topics on regional television in Georgia and Alabama. Dr. Godwin has served the accounting and academic professions in several ways including President of the American Accounting Association's Southeast Region, President of the National Council of Tau Sigma National Honor Society, and Chair of the American Accounting Association's Financial Literacy Task Force. Godwin has served as Director of Auburn's School of Accountancy since 2003. He is married and has four children.

C. Wayne Alderman

Wayne Alderman is Dean of Enrollment Services, a position he has held since November, 2006. Dr. Alderman received his BS degree in Accounting in 1971 and his MBA degree in 1972 from Auburn University. He worked with Ernst & Young for two years and then went to the University of Tennessee where he received his Doctorate in Accounting in 1977. He served on the faculty of the University of Texas at Austin and returned to Auburn in 1979 as an accounting professor. He has served as department head in Accounting and Associate Dean and Dean (1993-2000) of the Business School. He has coauthored textbooks in Accounting Information Systems and Auditing and has published more than forty refereed journal articles. Under his leadership as Dean of Business, the College established the Lowder Center for Family Business and Entrepreneurship, eleven new endowed professorships, an Executive MBA program, and a Physicians Executive MBA program. Endowments increased by twelve million dollars and scholarship awards increased fourfold. As Dean of Enrollment Services, he is responsible for recruiting and admissions decisions for all undergraduate programs as well as responsibility for all university scholarship programs.