Higher Education

Access: Introduction to Travel and Tourism, 1st Edition

  • Marc Mancini Professor of Travel, West Los Angeles College; B.A., M.A., M.S., Ph.D.
  • ISBN-10: 140180988X  |  ISBN-13: 9781401809881
  • 288 Pages
  • © 2005 | Published
  • College Bookstore Wholesale Price = $130.50
  • Newer Edition Available

About

Overview

This is the first introductory textbook/workbook conceived to address the new realities of the travel industry. Access provides an overview of all sections of the business. The author has taken a highly practical approach, ensuring that readers acquire all the facts, insight and insider knowledge they must know to succeed in the travel industry. It is full of up-to-date, real-world industry terminology and can serve as a sturdy foundation for all future travel studies. Readers’ will gain valuable insight into the implications of Internet travel sales. Questions for discussion and creative, entertaining activities reinforce the wealth of information contained within each chapter. Plus, an accompanying instructor’s guide and computerized test bank make it easy for instructors to implement the text’s content in the classroom.

Additional Product Information

Features and Benefits

  • Provides an overview of all sectors of the industry
  • Addresses the new realities of the travel industry
  • Explores customer motives, Internet applications, and key industry brands
  • Ensures that readers acquire all the facts, insights, and insider knowledge they need to succeed in the travel industry
  • Serves as a foundation for all future travel studies

Table of Contents

Chapter 1: Going Places: An Overview of the Travel Industry.
Chapter 2A: Ribbons in the Sky: The Air Transportation Industry.
Chapter 2B: Taking to the Skies: Airports, Airfares, and Air Tickets.
Chapter 3: Homes Away from Home: The Hospitality Industry.
Chapter 4: Dealing with Dreams: The Travel Agency Industry.
Chapter 5: Better by the Bunch: The Tour Industry Today.
Chapter 6: Magic at Sea: The Cruise Industry.
Chapter 7: Extra Specials: Other Segments of the Travel Industry.
Chapter 8: Making Connections: How to Market, Sell to, and Serve the Traveling Public. Chapter 9: Here, There, Almost Anywhere: The Geography of Travel.
Chapter 10: This and That.
Glossary.
Index.

Supplements

All supplements have been updated in coordination with the main title. Select the main title's "About" tab, then select "What's New" for updates specific to title's edition.

For more information about these supplements, or to obtain them, contact your Learning Consultant.

Instructor Supplements

Online Instructor's Manual  (ISBN-10: 1401809928 | ISBN-13: 9781401809928)

Instructor's Manual  (ISBN-10: 1401809898 | ISBN-13: 9781401809898)

Meet the Author

Author Bio

Marc Mancini

Marc Mancini is one of the travel industry's best–known speakers, educators, and consultants. His writing and video production credits include 12 books, 32 videos, dozens of training websites, and more than 300 articles, with some syndicated by the Los Angeles Times. He has appeared on CNN, ABC's Good Morning America, and Showtime. An Adjunct Professor of Travel at West Los Angeles College, Dr. Mancini was named Educator of the Year by the International Society of Travel and Tourism Educators, and in 2010 received ASTA's Diamond Award. His consulting clients include American Express, Marriott, CLIA, Holland America, AAA, Norwegian Cruise Line, Lufthansa, and the Hawaiian Visitors and Convention Bureau. Dr. Mancini holds a BA degree from Providence College, and an MA, MS, and PhD from the University of Southern California.