Higher Education

Theories of Personality, 10th Edition

  • Duane P. Schultz University of South Florida
  • Sydney Ellen Schultz
  • ISBN-10: 1111834539  |  ISBN-13: 9781111834531
  • 504 Pages
  • Previous Editions: 2009, 2005, 2001
  • © 2013 | Published
  • College Bookstore Wholesale Price = $239.25
  • Newer Edition Available
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Filled with updated research and findings, the tenth edition of Schultz and Schultz's THEORIES OF PERSONALITY gives students a clear and cogent introduction to this dynamic field. Organized by theory, this popular text discusses major theorists who represent psychoanalytic, neopsychoanalytic, lifespan, trait, humanistic, cognitive, behavioral, and social-learning approaches, while demonstrating the influence of events in theorists' personal and professional lives on the development of these theories. The book also explores the ways in which race, gender, and cultural issues play a part in the study of personality and in personality assessment, and includes numerous examples, tables, and figures that further enhance students' understanding of the content. The final chapter, "Personality in Perspective," integrates topics explored in previous chapters and suggests conclusions that can be drawn from the many theorists' work.

Features and Benefits

  • Research findings have been summarized throughout the text in "Highlights" boxes; this new feature presents bullet point lists to help the student organize and compare the results of research studies.
  • The text contains biographical material for the theorists, to suggest, where warranted, how the development of their theory may have been influenced by events in their personal and professional lives.
  • Material on the effects of gender, ethnicity, and culture on the issues of personality development, test performance, and the broader conceptions of human nature appears in this edition. It also highlights considerable cross-cultural research and a diversity of samples of research participants from European, African, and Asian nations.
  • The chapters have all been extensively revised to include the most recent studies and findings that reflect the field of personality research today.
  • The authors' engaging style makes it easy for students to analyze and compare theories.
  • Biographical material on theorists helps students understand the relationship between life experiences and personality theories.
  • Each theory is presented in a unit that clearly conveys that theory's ideas, assumptions, definitions, and methods. This presentation allows students to more easily synthesize all facets of each theory.
  • Chapter 1's user-friendly introduction to the study of personality includes a do-it-yourself adjective checklist to help students describe their own personalities.
  • "Questions About Human Nature" sections examine six fundamental issues: free will vs. determinism, nature vs. nurture, the importance of childhood experiences, uniqueness vs. universality, goals, and optimism vs. pessimism. These sections, which appear in each chapter that discusses a specific theorist, are accompanied by a bar graph that helps students to compare each theorist's perspective on these issues.
  • Chapter outlines, chapter summaries, critical-thinking review questions, key terms, a marginal glossary, a full glossary, a complete reference list, and annotated reading lists help students master the material.
  • Chapter 15, "Personality in Perspective," reviews the major factors that have emerged from the study of personality theories. It also suggests conclusions, related to conscious and unconscious influences (such as genetics, the environment, learning, parental influences, developmental aspects), that students may draw from their study and analysis of the material discussed in the preceding chapters.

Table of Contents

1. Studying Personality: Assessment, Research, and Theory.
2. Sigmund Freud: Psychoanalysis.
3. Carl Jung: Analytical Psychology.
4. Alfred Adler: Individual Psychology.
5. Karen Horney: Neurotic Needs and Trends.
6. Erik Erikson: Identity Theory.
7. Gordon Allport: Motivation and Personality.
8. Raymond Cattell, Hans Eysenck, and Other Trait Theories.
9. Abraham Maslow: Needs-Hierarchy Theory.
10. Carl Rogers: Self-Actualization Theory.
11. George Kelly: Personal Construct Theory.
12. B. F. Skinner: Reinforcement Theory.
13. Albert Bandura: Modeling Theory.
14. Locus of Control, Sensation Seeking, Learned Helplessness, Optimism/Pessimism, Positive Psychology, Happiness and Success.
15. Personality in Perspective.
Author Index.
Subject Index.

What's New

  • Thoroughly updated with more than 350 new references to maintain the emphasis on current issues.
  • New "Highlights" boxes are present bullet point lists to help the student organize and compare the results of research studies.
  • New material covers the effects of child-rearing practices, gender, ethnicity, and culture on the issues of personality development, test performance, and the broader conceptions of human nature.
  • A new section has been added to Chapter 1 (Studying Personality: Assessment, Research, and Theory) to consider how social networking sites such as Facebook shape and reflect our personalities.

Alternate Formats

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  • Cengage Advantage Series

    ISBN-10: 1111835209 | ISBN-13: 9781111835200

    List Price = $202.95  | CengageBrain Price = $202.95  | College Bookstore Wholesale Price = $152.25

Learning Resource Bundles

Choose the textbook packaged with the resources that best meet your course and student needs. Contact your Learning Consultant for more information.

Bundle: Personality Theories + Personality Theories Workbook, 9th

ISBN-10: 1285483391  | ISBN-13: 9781285483399

List Price = $395.95  | College Bookstore Wholesale Price = $297.75

This Bundle Includes:

  • Personality Theories Workbook
    List Price = $77.95  | College Bookstore Wholesale Price = $58.50
  • Theories of Personality
    List Price = $318.95  | CengageBrain Price = $318.95  | College Bookstore Wholesale Price = $239.25

ePack: eBook: Theories of Personality + eBook: Personality Theories Workbook

ISBN-10:  1133548822 | ISBN-13:  9781133548829

List Price = $78.98  | College Bookstore Wholesale Price = $78.98

This Bundle Includes:

  • eBook: Theories of Personality
    List Price = $63.49  | CengageBrain Price = $63.49  | College Bookstore Wholesale Price = $63.49
  • eBook: Personality Theories Workbook
    List Price = $15.49  | College Bookstore Wholesale Price = $15.49


All supplements have been updated in coordination with the main title. Select the main title's "About" tab, then select "What's New" for updates specific to title's edition.

For more information about these supplements, or to obtain them, contact your Learning Consultant.

Instructor Supplements

Online PowerPoint┬«  (ISBN-10: 1111826323 | ISBN-13: 9781111826321)

ExamView┬«  (ISBN-10: 1111835179 | ISBN-13: 9781111835170)

Create, deliver, and customize tests and study guides (both print and online) in minutes with this easy-to-use assessment and tutorial system. ExamView offers both a Quick Test Wizard and an Online Test Wizard that guide you step by step through the process of creating tests, while its "what you see is what you get" interface allows you to see the test you are crating on the screen exactly as it will print or display online. You can build tests of up to 250 questions using up to 12 question types. Using ExamView's complete word-processing capabilities, you can enter an unlimited number of new questions or edit existing questions.

Meet the Author

Author Bio

Duane P. Schultz

Duane P. Schultz is a former professor of psychology at the University of South Florida. He has also held faculty appointments at the University of North Carolina at Charlotte, Mary Washington College of the University of Virginia (now the University of Mary Washington), American University in Washington, D.C., and the University of Groningen in the Netherlands. Dr. Schultz and his wife, Sydney Ellen Schultz, are a well-regarded textbook author team.

Sydney Ellen Schultz

Sydney Ellen Schultz is a writer, editor, and researcher who has developed print and digital publications and teaching materials for publishers, government agencies, schools, and professional associations. She and her husband, Duane Schultz, are well regarded as textbook authors.