Higher Education

Business Communications, 1st Edition

  • Thomas Means San Jose State University
  • ISBN-10: 0538436824  |  ISBN-13: 9780538436823
  • 656 Pages
  • © 2004 | Published
  • College Bookstore Wholesale Price = $100.50
  • Newer Edition Available

About

Overview

Business Communications equips students with the communication tools needed for success in today's rapidly changing global business environment. New topics such as exchanging information via telecommunications software, electronic mail, images and multimedia, and on-line information services are presented using the classical business communications approach. This text is ideal for the year-long business communication class and is appropriate for grades 10-12. Business Communications is the total solution for any communications curriculum. Ideal for teachers who want a comprehensive coverage of business document preparation.

Table of Contents

1. Communicating in Your Life, 2. Communicating in a Diverse Workplace, 3. Nonverbal Communication, 4. The Writing Process, 5. Writing Memos and E-mail, 6. Writing Letters to Your Clients and Customers, 7. Researching and Using Information, 8. Developing and Using Graphic and Visual Aids, 9. Writing Routine Reports, 10. Writing Formal Reports, 11. Technical Communication, 12. Presentations and Meetings, 13. Communicating with Customers, 14. Employment Communication, 15. Job Application and Interviewing Skills

Learning Resource Bundles

Choose the textbook packaged with the resources that best meet your course and student needs. Contact your Learning Consultant for more information.

Bundle: Text + e-Book

ISBN-10: 0324672314 | ISBN-13: 9780324672312

List Price = $136.95  | College Bookstore Wholesale Price = $101.75

This Bundle Includes:

  • Business Communications
    List Price = $135.95  | CengageBrain Price = $135.95  | College Bookstore Wholesale Price = $100.50
  • e-Book 8
    List Price = $111.95  | College Bookstore Wholesale Price = $82.50


Supplements

All supplements have been updated in coordination with the main title. Select the main title's "About" tab, then select "What's New" for updates specific to title's edition.

For more information about these supplements, or to obtain them, contact your Learning Consultant.

Instructor Supplements

Instructor's Manual  (ISBN-10: 0538436840 | ISBN-13: 9780538436847)

Instructor Manual

Instructor's Resource CD  (ISBN-10: 0538436859 | ISBN-13: 9780538436854)

Instructor Resource CD includes PowerPoint presentations for each chapter, tests and answer keys for each chapter, transparency masters, instructor's edition of study guide with answers overprinted, and grammar exercises and solutions.

Electronic test bank  (ISBN-10: 0538436867 | ISBN-13: 9780538436861)

Electronic test bank includes all the questions found on the Instructor's Resource CD test bank, with the option to edit, add, delete, or randomly mix questions. (Windows and Macintosh)

Meet the Author

Author Bio

Thomas Means

Tom Means is an experienced communications professor who has authored several communication titles for South-Western. He is retired from Louisiana Tech University, Ruston.