Higher Education

Communication Theories in Action: An Introduction, 3rd Edition

  • includes InfoTrac®
  • Julia T. Wood University of North Carolina, Chapel Hill
  • ISBN-10: 0534566391  |  ISBN-13: 9780534566395
  • 384 Pages
  • Previous Editions: 2000, 1997
  • © 2004 | Published
  • College Bookstore Wholesale Price = $165.75



This text introduces students to a select set of leading theories in the communication field and demonstrates how these theories apply to their lives. Chapters group theories coherently so that students can compare and contrast different approaches to particular interests in the field (for example: relationships, performance, language and mass communication).

Table of Contents

1. Communication as a Field of Study.
2. Understanding Communication Theories.
3. Building and Testing Theory.
4. An Early Communication Theory.
5. Theories about Symbolic Activity.
6. Theories about Performance.
7. Theories about How People Construct Meaning.
8. Theories of Interpersonal Dynamics.
9. Theories about Communication and the Evolution of Relationships.
10. Theories about Communication Communities.
11. Theories of Mass Communication.
12. Critical Communication Theories.
13. The Frontiers of Theory.
14. Communication Theories in Action: A Final Look.
Name Index.
Subject Index.

Learning Resource Bundles

Choose the textbook packaged with the resources that best meet your course and student needs. Contact your Learning Consultant for more information.

Bundle: Text + Student Companion

ISBN-10: 0534266207 | ISBN-13: 9780534266202

List Price = $219.95  | CengageBrain Price = $219.95  | College Bookstore Wholesale Price = $165.75

This Bundle Includes:

  • Communication Theories in Action: An Introduction
    List Price = $220.95  | CengageBrain Price = $220.95  | College Bookstore Wholesale Price = $165.75
  • Student Companion
    List Price = $106.95  | CengageBrain Price = $106.95  | College Bookstore Wholesale Price = $80.25


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Instructor Supplements

Instructor's Resource Manual  (ISBN-10: 0534566421 | ISBN-13: 9780534566425)

Features alternative approaches to teaching the basic course, a wealth of class tested exercises, suggested journal topics, transparency masters, and sample test items.

ExamView (Windows/Macintosh)  (ISBN-10: 053456643X | ISBN-13: 9780534566432)

Create, deliver, and customize tests and study guides (both print and online) in minutes with this easy-to-use assessment and tutorial system. ExamView offers both a Quick Test Wizard and an Online Test Wizard that guide you step-by-step through the process of creating tests, while the unique "WYSIWYG" capability allows you to see the test you are creating on the screen exactly as it will print or display online. You can build tests of up to 250 questions using up to 12 question types. Using ExamView's complete word processing capabilities, you can enter an unlimited number of new questions or edit existing questions.

InfoTrac® College Edition Printed Access Card  (ISBN-10: 0534558534 | ISBN-13: 9780534558536)

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Student Supplements

Student Companion  (ISBN-10: 0534566413 | ISBN-13: 9780534566418)

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InfoTrac® College Edition Printed Access Card  (ISBN-10: 0534558534 | ISBN-13: 9780534558536)

Save time, save money, and eliminate the trek to the library and long waits for reserved readings with InfoTrac® College Edition, an online university library of more than 5,000 academic and popular magazines, newspapers, and journals.

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Meet the Author

Author Bio

Julia T. Wood

Julia Wood joined the faculty at the University of North Carolina at Chapel Hill when she was 24. During her 37 years on the faculty, she taught classes and conducted research on personal relationships as well as gender, communication, and culture. She was named the Lineberger Distinguished Professor of Humanities and the Caroline H. and Thomas S. Royster Distinguished Professor of Graduate Education. In addition to publishing 25 books and 100 articles and book chapters, she has presented more than 100 papers at professional conferences and campuses around the country. Her accolades include 14 awards honoring her teaching and 16 awards recognizing her scholarship. She received her B.A. from North Carolina State University, her M.A. from the University of North Carolina at Chapel Hill, and her Ph.D. from The Pennsylvania State University.