Higher Education

Cornerstones of Financial Accounting, 3rd Edition

  • includes 2011 Annual Reports: Under Armour, Inc. & VF Corporation
  • Jay Rich Illinois State University
  • Jeff Jones Auburn University
  • Maryanne Mowen Oklahoma State University
  • Don Hansen Oklahoma State University
  • ISBN-10: 1133943977  |  ISBN-13: 9781133943976
  • 832 Pages
  • Previous Editions: 2012, 2010
  • © 2014 | Published
  • College Bookstore Wholesale Price = $271.50

Cornerstones Story

Get your students where they need to be with CORNERSTONES.

Cornerstones is the only text that delivers a truly unique learning system through the entire journey of introductory accounting—ensuring they will leave the course with the needed elements to be future business leaders. Students are guided through:

Building a Strong Foundation - The unique Cornerstones approach gets them through the fundamentals faster so that they can transition to analyzing and applying concepts.

Understanding the Meaning Behind the Numbers - Rather than focusing on concepts in isolation, students should understand accounting as an interrelated system and how the end result changes based on how the numbers affect each other.

Seeing the Real World Connection - The real world coverage in Cornerstones provides students with the valuable business context they need to make this content come to life.

Creating a Successful Future in Business - Students are now given the tools to bring their knowledge full circle and practice making good business decisions.

About

Overview

Get your students where they need to be with CORNERSTONES OF FINANCIAL ACCOUNTING. Cornerstones delivers a truly unique learning system that is integrated through the entire introductory managerial accounting journey — ensuring students will leave the course with the knowledge they need to be future business leaders. Students are guided through: Building A Strong Foundation: Students need to build a strong foundation of the fundamentals before they can move forward in this course. The unique Cornerstones approach gets them through the fundamentals FASTER so that they can transition to analyzing and applying concepts. Understanding Relationships: Rather than focusing on concepts in isolation, students should understand accounting as a system and recognize how the end result changes based on how the numbers affect each other. CORNERSTONES aids students in this step as an important part in training them to be good decision makers. Making Decisions: Armed with the knowledge they have gained from working through the other aspects of the Cornerstones approach, students are now given the tools to bring their knowledge full-circle and practice making good business decisions. Students love this approach because it presents materials the way they learn. Instructors love it because it gets students to master the foundations more quickly and allows more time to learn and apply the analysis and decision making of accounting. Get There with Cornerstones! Available with InfoTrac® Student Collections http://gocengage.com/infotrac.

Additional Product Information

Features and Benefits

  • Carefully crafted in response to studies on student reading behavior and market research, the innovative Cornerstones approach has been proven to increase student engagement and preparedness while improving grades. Each major concept is illustrated in a Cornerstone, which supports and amplifies accounting concepts with a compelling example, step-by-step calculations to solve a business problem, and a link to a brief video segment that reinforces and summarizes key concepts and procedures. In addition, end-of-chapter Cornerstone Exercises refer to Cornerstone Examples in the chapter, allowing students to consider relevant examples when completing assignments, which can help them become more independent learners.
  • Each chapter opens with an Experience Financial Accounting vignette that shows how real companies like Apple, Verizon, and Google are using accounting information to make better decisions. Real financial statements from leading, recognizable companies are used to illustrate key concepts, and each chapter includes an assignment that requires students to analyze and interpret actual financial data for companies such as Under Armour and VF.
  • To succeed in today's business climate, students need to be able to analyze business situations thoughtfully and make informed, ethical decisions. The text weaves Ethical Decisions features throughout the chapters to encourage students to develop these essential skills and consider the ethical implications of their actions in every situation.
  • CengageNOW is a powerful course management and online homework tool that provides control and customization to optimize the student learning experience and produce desired outcomes. CengageNOW extends the valuable Cornerstones experience to an online environment and offers a variety of advantages, including: Easy-to-use course management options that offer flexibility and continuity from one semester to another; robust assignment options that allow for maximum instructor control; Smart Entry, which reduces typos and errors to help students do their best work and understand the concept behind each answer; and the ability to analyze student work from the gradebook and generate reports on learning outcomes.

Table of Contents

1. Accounting and the Financial Statements.
2. The Accounting Information System.
3. Accrual Accounting.
Making the Connection, Integrative Exercise: The Accounting Cycle.
4. Internal Control and Cash.
5. Sales and Receivables.
6. Cost of Goods Sold and Inventory.
7. Operating Assets.
Making the Connection, Integrative Exercise: Integrated Asset Accounting.
8. Current and Contingent Liabilities.
9. Long-Term Liabilities.
10. Stockholders' Equity.
Making the Connection, Integrative Exercise: Integrating Accounting for Liabilities and Equity.
11. The Statement of Cash Flows.
12. Financial Statements Analysis.
Appendix 1. International Financial Reporting Standards.
Appendix 2. Investments.
Appendix 3. Time Value of Money.
Appendix 4. Financial Statement Information: Under Armour.
Appendix 5. Financial Statement Information: VF Corp.
Glossary.
Check Figures.
Index.

What's New

  • New company financial statements are included from recognizable companies like Under Armour, Inc. and the VF Corporation, whose brands include The North Face, Timberland, and more. Each chapter includes an assignment that requires students to analyze and interpret actual financial data, better preparing them for their futures in the business world.
  • End-of-chapter Discussion Questions, Multiple-Choice Exercises, Cornerstone Exercises, Exercises, A & B Problems, and Cases have been updated throughout the text to include new data, reflect the latest developments in accounting, and incorporate current company information. In addition, Conceptual Connection analytical assignments involve going beyond basic computation to evaluate accounting information in a meaningful way, while Illustrating Relationships questions ask students to work backwards to provide missing data or identify how variables impact each other.
  • To ensure that you are up to date with the latest changes, the third edition includes marginal IFRS notes to highlight process differences between U.S. GAAP and IFRS. In addition, an appendix offers a general definition and overview of IFRS, including an outline of how IFRS changes could impact core accounting concepts, as well as multiple-choice questions to evaluate students' conceptual understanding.
  • To be successful accountants or businesspeople, students need to understand accounting as an interrelated system rather than focusing on isolated chapter topics. In order to promote information retention and comprehension, this edition includes a new continuing problem featuring a fictional company: Front Row Entertainment. Students can connect concepts from each chapter by following Front Row Entertainment as it engages in various business transactions. Chapter-spanning Making the Connection assignments present opportunities to analyze financial statement information in a broader context.
  • For instructors who wish to cover investments, the current edition expands on material previously included as an appendix to Chapter 4 and presents this information in a special appendix, complete with homework assignments, at the end of the text.
  • A Standardized Chart of Accounts is used in the examples and end-of-chapter in the financial chapters to increase consistency and alleviate student confusion. Real-world statements are also included so that students will become familiar with alternative account names. The benefits of standardizing the chart of accounts carry over into the online environment as it also fosters consistency and ease-of-use in the CengageNOW online homework system.
  • Additional rounding instructions are included both within the text and within CengageNOW for this edition, giving students even more focus and direction as they work.
  • Additional conceptual material in end-of-chapter: Additional Conceptual Connection questions are identified in the end-of-chapter content. These questions ask students to go beyond the calculations and articulate the conceptual context behind the work they've just completed and how that may impact a company's decision-making.
  • Additional Excel Spreadsheet Templates: To give students additional practice using Excel to complete their homework, each chapter will have an average of two additional templates.
  • Author-Revised feedback: CengageNOW helps students get further outside the classroom and keeps them from getting stuck by providing them with meaningful, written feedback as they work. This edition, that feedback has been fully revised by the author team to guide students and to be consistent with material presented in the text.
  • Post-Submission Feedback: Also available in CengageNOW is the ability to show the full solution in addition to newly added source calculations to enhance the learning process. Now students can see where they may have gone wrong so that they can correct it through further practice.
  • NEW ANIMATED ACTIVITIES: Animated Activities in CengageNOW are the perfect pre-lecture assignment to expose students to concepts before class! These illustrations visually guide students through selected core topics using a realistic company example to illustrate how the concepts relate to the everyday activities of a business. Animated Activities are assignable or available for self-study and review.
  • NEW BLUEPRINT CONNECTIONS: Blueprint Connections in CengageNOW are shorter extensions of the Blueprint Problems that build upon concepts covered and introduced within the Blueprint Problems. These scenario-based exercises help reinforce students' knowledge of the concept, strengthen their analytical skills and are useful as in-class activities or as homework/review after lecture and before the exam.
  • NEW CONCEPTUAL CONVERSION QUESTIONS: End-of-chapter questions or requirements within larger questions that were previously short answer have been converted to be assignable & gradable within CengageNOW.
  • InfoTrac® Student Collections are specialized databases expertly drawn from the Gale Academic One library. Each InfoTrac® Student Collection enhances the student learning experience in the specific course area related to the product. These specialized databases allow access to hundreds of scholarly and popular publications - all reliable sources - including journals, encyclopedias, and academic reports. Learn more and access at: http://gocengage.com/infotrac.

Alternate Formats

Choose the format that best fits your student's budget and course goals

To customize your learning solution, contact your Learning Consultant for more information.

  • Looseleaf Edition

    ISBN-10: 1285060660 | ISBN-13: 9781285060668

    List Price = $229.95  | CengageBrain Price = $229.95  | College Bookstore Wholesale Price = $172.50

Learning Resource Bundles

Choose the textbook packaged with the resources that best meet your course and student needs. Contact your Learning Consultant for more information.

Printed Text + 2011 Annual Reports: Under Armour, Inc. & VF Corporation + CengageNOW on Blackboard® Instant Access

ISBN-10: 1285578791  | ISBN-13: 9781285578798

List Price = $373.95  | College Bookstore Wholesale Price = $281.50

This Bundle Includes:

  • Cornerstones of Financial Accounting
    List Price = $361.95  | CengageBrain Price = $361.95  | College Bookstore Wholesale Price = $271.50
  • CengageNOW on Blackboard®, 1 term (6 months) Instant Access
    List Price = $134.00  | College Bookstore Wholesale Price = $134.00


Printed Text + 2011 Annual Reports: Under Armour, Inc. & VF Corporation + CengageNOW Instant Access

ISBN-10:  1285578805  | ISBN-13:  9781285578804

List Price = $373.95  | CengageBrain Price = $373.95  | College Bookstore Wholesale Price = $281.50

This Bundle Includes:

  • Cornerstones of Financial Accounting
    List Price = $361.95  | CengageBrain Price = $361.95  | College Bookstore Wholesale Price = $271.50
  • CengageNOW™, 1 term (6 months) Instant Access
    List Price = $134.00  | CengageBrain Price = $134.00  | College Bookstore Wholesale Price = $134.00


Bundle: Text + 2011 Annual Reports: Under Armour, Inc. & VF Corporation + CengageNOW™, 1 term Printed Access Card

ISBN-10:  1285578821  | ISBN-13:  9781285578828

List Price = $373.95  | College Bookstore Wholesale Price = $281.50

This Bundle Includes:

  • Cornerstones of Financial Accounting
    List Price = $361.95  | CengageBrain Price = $361.95  | College Bookstore Wholesale Price = $271.50
  • CengageNOW™, 1 term Printed Access Card
    List Price = $134.00  | College Bookstore Wholesale Price = $100.50


Printed Text + LMS Integrated for CengageNOW™, 1 term Instant Access (Tech Budget)

ISBN-10:  1305519604 | ISBN-13:  9781305519602

List Price = $373.95  | CengageBrain Price = $373.95  | College Bookstore Wholesale Price = $281.50

This Bundle Includes:

  • Cornerstones of Financial Accounting
    List Price = $361.95  | CengageBrain Price = $361.95  | College Bookstore Wholesale Price = $271.50
  • LMS Integrated for CengageNOW™, 1 term Instant Access (Tech Budget)
    List Price = $134.00  | CengageBrain Price = $134.00  | College Bookstore Wholesale Price = $134.00


Efficacy and Outcomes

Reviews

"The cornerstones are the feature that sets this book apart. The explanations of key skills are clear, concise, and easy for students to find."

— Lee Schiffel, Valparaiso University

"Has a wide variety of exercises and problems. Presents examples in a clearly understood format."

— Terry Willyard, Baker College

"Most texts make too many 'exhibit' references throughout the body of each chapter which can cause students to lose focus and eventually cause frustration. The Cornerstones approach removes this distraction from the body of the text and instead highlights the computational aspect of each chapter visually by using the Cornerstones."

— Amanda Farmer, University of Georgia

"It is an admirable approach. Students struggle with understanding and completing accounting homework. The Cornerstones approach acknowledges this fact and squarely takes on this problem."

— Nancy Snow, University of Toledo

"Students don't really read the text. They'll go to it and read if they're struggling with something, to look for help in that area. This is the priority of issues with trying to accommodate students' learning. With Cornerstones, it gives the students the easiest option to get help with the step by step approach."

— Deb Cosgrove, University of Nebraska - Lincoln

"It supports student learning in the beginning by giving them direction, then as they progress leads them to be more independent and learn to apply the concepts and knowledge. This should prepare them for testing and real-world better than if they are always given the appropriate learning objective to apply."

— Barbara Woods Mcelroy, Susquehanna University

"The book is used by students as a tool in their quest to complete their homework...As they successfully use these Cornerstones to complete their homework, they gain confidence in the material covered and will end up completing more if not all of the homework assigned!"

— Anna M. Boulware, St. Charles Community College

"I have recently tried the problems in Cornerstones and found that the step-by-step examples that are placed within the text helped extremely...I compared the chapters in Cornerstones to our textbook and felt that Cornerstones was much easier to understand by just reading the chapter."

— Katie Hogan, Student, University of Cincinnati

"The 'Cornerstones' were very helpful in working through the homework..."

— James Nissen, Student, Arizona State University

"I found that after reading the material, the 'Cornerstones' helped reinforce the main points and overall understanding... The professor can spend more time teaching other concepts and different examples."

— Sarah Earnhart, Student, Eastern Illinois University

"I understood the material better after reading Cornerstones. Cornerstones presents information the way it should be learned, in a logical manner. Neat, concise, and all facts are thoroughly explained."

— Seth-David Wilson, Student, University of Massachusetts

"It was easy to read and get through...with the online practice problems and text, it helps students learn even more efficiently."

— Jennifer Han, Student, California Polytechnic University - Pomona

"With my current textbook, it is hard to find valuable material. With Cornerstones, finding important material is much quicker and a lot more effective."

— Joshua Marks, Student, St. Norbert College

Supplements

All supplements have been updated in coordination with the main title. Select the main title's "About" tab, then select "What's New" for updates specific to title's edition.

For more information about these supplements, or to obtain them, contact your Learning Consultant.

Instructor Supplements

Instructor’s Resource CD-ROM  (ISBN-10: 1285055195 | ISBN-13: 9781285055190)

Place all of the key teaching resources you need at your fingertips with this all-in-one resource, which includes everything you need to plan, teach, grade, and assess student understanding and progress. This CD includes the Solutions Manual, Test Bank in Microsoft® Word and ExamView®, Microsoft PowerPoint® slides and Instructor’s Manual. All resources on the IRCD are also available on the password protected portion of the text’s website.

Solutions Manual  (ISBN-10: 1285055160 | ISBN-13: 9781285055169)

Author-written and carefully verified multiple times to ensure accuracy and consistency with the text, the Solutions Manual contains answers to all Discussion Questions, Multiple-Choice Exercises, Cornerstone Exercises, Exercises, Problems A &B, and Cases that appear in the text. These solutions help you easily plan, assign, and efficiently grade assignments. All solutions are given in simplified Excel spreadsheets and also available in PDF format. The Solutions Manual is available on the Instructor's Resources CD-ROM and on the password protected portion of the text's website.

CengageNOW™, 1 term (6 months) Instant Access  (ISBN-10: 1285163915 | ISBN-13: 9781285163918)

Ensure that your students have the understanding they need of accounting procedures and concepts they need to know with CengageNOW. This integrated, online course management and learning system combines the best of current technology to save you time in planning and managing your course and assignments. You can reinforce comprehension with customized student learning paths and efficiently test and automatically grade assignments. This instant access code allows students to access CengageNOW.

List Price = $134.00  | CengageBrain Price = $134.00  | College Bookstore Wholesale Price = $134.00

CengageNOW on Blackboard®, 1 term (6 months) Instant Access  (ISBN-10: 1285163982 | ISBN-13: 9781285163987)

Ensure that your students have the understanding they need of accounting procedures and concepts they need to know with CengageNOW. This integrated, online course management and learning system combines the best of current technology to save you time in planning and managing your course and assignments. You can reinforce comprehension with customized student learning paths and efficiently test and automatically grade assignments. This instant access code allows students to access CengageNOW.

List Price = $134.00  | College Bookstore Wholesale Price = $134.00

Cengage Learning Write Experience 2.0 Powered by MyAccess with eBook Instant Access Code  (ISBN-10: 1285181824 | ISBN-13: 9781285181820)

List Price = $134.00  | CengageBrain Price = $134.00  | College Bookstore Wholesale Price = $134.00

CengageNOW with Cengage Learning Write Experience 2.0 Powered by MyAccess Instant Access  (ISBN-10: 1285181840 | ISBN-13: 9781285181844)

List Price = $144.00  | CengageBrain Price = $144.00  | College Bookstore Wholesale Price = $144.00

2011 Annual Reports: Under Armour, Inc. & VF Corporation  (ISBN-10: 1285423690 | ISBN-13: 9781285423692)

List Price = $25.95  | College Bookstore Wholesale Price = $19.50

Student Supplements

CengageNOW™, 1 term (6 months) Instant Access  (ISBN-10: 1285163915 | ISBN-13: 9781285163918)

CengageNOW is an easy-to-use online resource that helps you study in less time to get the grade you want. This integrated system helps you efficiently manage and complete homework assignments from the text. Take pre-tests to determine the areas that require more practice and direct you to review tutorials, demonstration exercises, videos, eBook content, and fun accounting games to help learn the material, and get feedback on post-tests that check your comprehension afterward. This instant access code allows access to CengageNOW.

List Price = $134.00  | CengageBrain Price = $134.00  | College Bookstore Wholesale Price = $134.00

CengageNOW on Blackboard®, 1 term (6 months) Instant Access  (ISBN-10: 1285163982 | ISBN-13: 9781285163987)

CengageNOW is an easy-to-use online resource that helps you study in less time to get the grade you want. This integrated system helps you efficiently manage and complete homework assignments from the text. Take pre-tests to determine the areas that require more practice and direct you to review tutorials, demonstration exercises, videos, eBook content, and fun accounting games to help learn the material, and get feedback on post-tests that check your comprehension afterward. This instant access code allows access to CengageNOW.

List Price = $134.00  | College Bookstore Wholesale Price = $134.00

Cengage Learning Write Experience 2.0 Powered by MyAccess with eBook Instant Access Code  (ISBN-10: 1285181824 | ISBN-13: 9781285181820)

List Price = $134.00  | CengageBrain Price = $134.00  | College Bookstore Wholesale Price = $134.00

CengageNOW with Cengage Learning Write Experience 2.0 Powered by MyAccess Instant Access  (ISBN-10: 1285181840 | ISBN-13: 9781285181844)

Succeed in your accounting course with CengageNOW™, a powerful online homework tool that optimizes your learning experience. This interactive system generates a diagnostic Personalized Study Plan (with a chapter-specific Pre-test, Study Plan, and Post-test) to help you master concepts, prepare for exams, and get a better grade. You'll also receive access to Write Experience 2.0, an innovative system that scores your writing instantly and provides you with detailed revision goals and feedback to put you on track for writing excellence.

List Price = $144.00  | CengageBrain Price = $144.00  | College Bookstore Wholesale Price = $144.00

LMS Integrated for CengageNOW™, 1 term Instant Access (Tech Budget)  (ISBN-10: 1285837150 | ISBN-13: 9781285837154)

Succeed in your accounting course with CengageNOW™, a powerful online homework tool that optimizes your learning experience. This interactive system generates a diagnostic Personalized Study Plan (with a chapter-specific Pre-test, Study Plan, and Post-test) to help you master concepts, prepare for exams, and get a better grade.

List Price = $134.00  | CengageBrain Price = $134.00  | College Bookstore Wholesale Price = $134.00

2011 Annual Reports: Under Armour, Inc. & VF Corporation  (ISBN-10: 1285423690 | ISBN-13: 9781285423692)

List Price = $25.95  | College Bookstore Wholesale Price = $19.50

Meet the Author

Author Bio

Jay Rich

Jay Rich is a Professor of Accounting at Illinois State University. He received his B.S., M.S., and Ph.D. from the University of Illinois. Prior to entering the Ph.D. program, he worked as an auditor at Price Waterhouse & Co. in Chicago and earned his C.P.A. in 1985. He has published articles in The Accounting Review, Auditing: A Journal of Practice & Theory, Accounting Horizons, Organizational Behavior and Human Decision Processes, Accounting Organizations and Society, and others. He has also served on the editorial board of Auditing: A Journal of Practice & Theory and Current Issues in Auditing. Dr. Rich has received both the Outstanding Dissertation Award and Notable Contribution to the Literature Award from the Audit Section of the American Accounting Association. His primary teaching interest is financial accounting and he has taught numerous courses at the undergraduate, masters, and doctoral levels. His outside interests include his family, travel, reading, and watching sports, but he spends most of his free time driving his children to various activities. He also repeatedly develops plans to exercise and diet at some point in the future. By all accounts, he is a master at grilling meat, a mediocre skier, and a shameful golfer.

Jeff Jones

Jefferson P. Jones is the PricewaterhouseCoopers Associate Professor of Accounting in the School of Accountancy at Auburn University. He received his Bachelor's in Accounting and Master of Accountancy degrees from Auburn University and his Ph.D. from Florida State University. His research interests focus on financial accounting, specifically investigating the quality of reported accounting information. He has published articles in numerous journals, including ADVANCES IN ACCOUNTING, REVIEW OF QUANTITATIVE FINANCE AND ACCOUNTING, ISSUES IN ACCOUNTING EDUCATION, INTERNATIONAL JOURNAL OF FORECASTING, and THE CPA JOURNAL. Professor Jones has received numerous teaching awards, including the Outstanding Master of Accountancy Professor Award; the Beta Alpha Psi Outstanding Teaching Award (six times); the Auburn University College of Business McCartney Teaching Award; and the Auburn University School of Accountancy Teaching Award. In addition, he has made numerous presentations around the country on research and pedagogical issues. He holds a CPA certificate in the state of Alabama (inactive) and is a member of the American Accounting Association, the American Institute of Certified Public Accountants (AICPA), and the Alabama Society of CPAs (ASCPA). He has had public accounting experience as an auditor for Deloitte & Touche. Professor Jones is also a coauthor of Cornerstones of Financial Accounting. He is married, has two children, and enjoys playing golf and watching college football.

Maryanne Mowen

Maryanne M. Mowen is Associate Professor Emerita of Accounting at Oklahoma State University. She currently teaches online classes in cost and management accounting for Oklahoma State University. She received her Ph.D. from Arizona State University. She brings an interdisciplinary perspective to teaching and writing in cost and management accounting, with degrees in history and economics. She has taught classes in ethics and the impact of the Sarbanes-Oxley Act on accountants. Her scholarly research is in the areas of management accounting, behavioral decision theory, and compliance with the Sarbanes-Oxley Act. She has published articles in journals such as Decision Science, The Journal of Economics and Psychology, and The Journal of Management Accounting Research. Dr. Mowen has served as a consultant to mid-sized and Fortune 100 companies and works with corporate controllers on management accounting issues. She is a member of the Northern New Mexico chapter of SCORE and serves as a counselor, assisting small and start-up businesses. Outside the classroom, she enjoys hiking, traveling, reading mysteries, and working crossword puzzles.

Don Hansen

Don R. Hansen is Arthur Andersen Professor of Accounting and a Regents Service Professor at Oklahoma State University. He received his Ph.D. from the University of Arizona in 1977. He has an undergraduate degree in mathematics from Brigham Young University. His research interests include activity-based costing and mathematical modeling. He has published articles in both accounting and engineering journals including The Accounting Review, The Journal of Management Accounting Research, Accounting Horizons, and IIE Transactions. He has served on the editorial board of The Accounting Review. His outside interests include family, church activities, reading, movies, and watching sports.

Videos & Market Research

VIDEOS

Experience Accounting Video Series for Managerial Accounting

Developed by co-author Dan Heitger from Miami University, these videos center on cutting-edge success, showing how progressive companies use managerial accounting to fuel better business performance.

This series features top companies, such as:

  • Hard Rock Café — Investments
  • BP — Process Costing
  • Cold Stone Creamery — Activity-Based Costing
  • And More!


These videos are available in CengageNOW and Aplia
or can be bundled with any Managerial Accounting or Cost Accounting textbook at no cost. View the Videos »

Cornerstones Videos for Financial & Managerial Accounting

Each “Cornerstone” in the book is accompanied by a short video clip that students may view online or download onto their portable video player. These videos are available in CengageNOW or on the Instructor Resource CD.

See an example of the Cornerstone Videos for financial accounting »
See an example of the Cornerstone Videos for managerial accounting »


STUDENT RESEARCH

Student Responses to Cornerstones

  • 100% said the Cornerstones are clear and easy to follow.
  • 95% said the Cornerstones would help them understand the material.
  • 90% would read and use the Cornerstones to complete their homework.

INSTRUCTOR RESEARCH

From Current Users of Cornerstones: The Cornerstones approach has been proven to work.

  • 80% of Cornerstones adopters like the Cornerstones textbook better than their previous text.
  • 57% of instructors said that after using Cornerstones, they spend less time inside and outside of class explaining computations and concepts to students as compared to the prior text in use.
  • 67% of instructors said after using Cornerstones, their students performed better on tests/exams.