Higher Education

Statistics for Management and Economics, Abbreviated, 10th Edition

  • Gerald Keller Wilfrid Laurier University
  • ISBN-10: 1285869648  |  ISBN-13: 9781285869643
  • 800 Pages
  • Previous Editions: 2012
  • © 2016 | Published
  • College Bookstore Wholesale Price = $198.50
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About

Overview

Emphasizing applications over calculation, worldwide-bestseller STATISTICS FOR MANAGEMENT AND ECONOMICS, ABBREVIATED 10e demonstrates how vital statistical methods are for today's managers and economists−and teaches students how to apply these tools to real business problems. Written specifically for the one-term modern business statistics course, the text uses a unique three-step "ICI" approach to problem solving. This approach teaches students to IDENTIFY the correct statistical technique by focusing on the problem objective and data type, then COMPUTE the statistics (doing them by hand, using Excel® 2013, or using MINITAB 16), and ultimately INTERPRET results in the context of the problem. This also enhances student comprehension and skills while offering instructors maximum flexibility. Incorporating various functional areas of business, data-driven examples, exercises, and cases give students plenty of hands-on practice applying statistical applications used by marketing managers, financial analysts, accountants, economists, and others. Completely current, the ABBREVIATED 10e also includes updated figure and data tables, access to Data Analysis Plus via the textbook companion website, and Cengage Learning Testing Powered by Cognero−the ultimate online testing resource.

Features and Benefits

  • Available as an option for this text, Aplia™ for gives students an easy way to stay on top of coursework with regularly scheduled assignments and a full eBook, and allows you to easily set up a complete online learning solution without requiring a lot of setup and time.
  • Emphasis on identification and interpretation equips students with practical skills they can apply to real-world problems--whether your course uses manual or computer calculations.
  • Students have the opportunity to convert real data into information, and the optional use of the computer allows for larger and more realistic exercises and examples.
  • Numerous data files and corresponding problems ask students to interpret statistical results, giving them plenty of hands-on practice with data analysis and decision-making.
  • Instructors can use the data sets for hundreds of additional examples and exercises.
  • "Do-It-Yourself Excel" subsections teach students how to compute confidence interval estimators and hypothesis tests on their own.

Table of Contents

1. What is Statistics?
2. Graphical Descriptive Techniques I.
3. Graphical Descriptive Techniques II.
4. Numerical Descriptive Techniques.
5. Data Collection and Sampling.
6. Probability.
7. Random Variables and Discrete Probability Distributions.
8. Continuous Probability Distributions.
9. Sampling Distributions.
10. Introduction to Estimation.
11. Introduction to Hypothesis Testing.
12. Inference about a Population.
13. Inference about Comparing Two Populations.
14. Analysis of Variance.
15. Chi-Squared Tests.
16. Simple Linear Regression and Correlation.
17. Multiple Regression.
Appendix A: Data File Sample Statistics.
Appendix B: Tables.
Appendix C: Answers to Selected Even-Numbered Exercises.
Index.

What's New

  • Reflecting the latest trends and developments from the field, STATISTICS FOR MANAGEMENT & ECONOMICS, ABBREVIATED, 10e is completely up to date and integrates new coverage and techniques from Excel® 2013 and MINITAB® 16−including numerous screenshots−throughout the text.
  • Revised end-of-chapter exercises provide multiple assignment options for instructors and new learning opportunities for students.
  • Updated figure and data tables include the most current data and information available.
  • Providing a unique personal learning experience, the MindTap™ Reader available in Aplia or CengageNOW is an enhanced and interactive eBook to help students maximize their study time−and course success.
  • Delivering the ultimate testing resource, Cengage Learning Testing Powered by Cognero is a flexible, online system that allows you to author, edit, and manage test bank content from multiple Cengage Learning solutions; create various test versions in an instant; and deliver tests from your LMS, your classroom, or wherever you want. The Cognero Test Bank content is tagged according to Tier I (Business Program Interdisciplinary Learning Outcomes) and Tier II (Business Statistics-specific) standards, topic, Bloom's Taxonomy, and difficulty level.

Alternate Formats

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  • Looseleaf Edition

    ISBN-10: 1305631501 | ISBN-13: 9781305631502

    List Price = $185.95  | CengageBrain Price = $185.95  | College Bookstore Wholesale Price = $139.75

Supplements

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Instructor Supplements

Website  (ISBN-10: 1305403967 | ISBN-13: 9781305403963)

Put all the instruction tools you need at your fingertips with this all-in-one resource. The website includes Microsoft® Word versions of the Solutions Manual and Test Bank as well as PowerPoint® lecture slides, the textbook data sets and Web Appendices, and access to Data Analysis Plus.

Aplia™, 1 term Instant Access  (ISBN-10: 1305403940 | ISBN-13: 9781305403949)

Aplia™ improves comprehension and outcomes by increasing student effort and engagement. Students stay on top of coursework with regularly scheduled homework assignments while automatic grading provides detailed, immediate feedback. Aplia™ assignments match the language, style, and structure of the text, which allows your students to apply what they learn directly to homework. Find out more at www.aplia.com or contact your Cengage Learning sales representative for more information.

List Price = $132.00  | CengageBrain Price = $132.00  | College Bookstore Wholesale Price = $132.00

CengageNOW™, 1 term Instant Access, Abbreviated  (ISBN-10: 1305494679 | ISBN-13: 9781305494671)

CengageNOW is a powerful course management and online homework tool that provides robust instructor control and customization to help optimize the learning experience and meet desired outcomes. CengageNOW features author-written homework from the textbook, Integrated e-book, Assessment Options, and Course Management Tools, including a Gradebook.

List Price = $132.00  | CengageBrain Price = $132.00  | College Bookstore Wholesale Price = $132.00

Student Supplements

Aplia™, 1 term Instant Access  (ISBN-10: 1305403940 | ISBN-13: 9781305403949)

Aplia™ improves comprehension and outcomes by increasing your engagement. You will stay on top of your coursework with regularly scheduled homework assignments, and Aplia™ assignments match the language, style, and structure of the text, which allows you to apply what you learn.

List Price = $132.00  | CengageBrain Price = $132.00  | College Bookstore Wholesale Price = $132.00

CengageNOW™, 1 term Instant Access, Abbreviated  (ISBN-10: 1305494679 | ISBN-13: 9781305494671)

CengageNOW is a powerful online homework tool that optimizes the learning experience. CengageNOW features online homework, Integrated e-book, Personalized Study Plans, Tests, and a Gradebook. Homework from the Textbook, Integrated e-book, Assessment Options, Course Management Tools, including Gradebook.

List Price = $132.00  | CengageBrain Price = $132.00  | College Bookstore Wholesale Price = $132.00

LMS Integrated for Aplia™, 1 term Instant Access  (ISBN-10: 1305631463 | ISBN-13: 9781305631465)

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LMS Integrated for CengageNOW™, 1 term Instant Access  (ISBN-10: 1305631498 | ISBN-13: 9781305631496)

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Meet the Author

Author Bio

Gerald Keller

Dr. Gerald Keller is Emeritus Professor of Business at Wilfrid Laurier University, where he taught statistics, management science, and operations management from 1974 to 2011. He also taught at the University of Toronto, the University of Miami, McMaster University, the University of Windsor, and the Beijing Institute of Science and Technology. In addition to consulting with banks on credit scoring and credit card fraud, Dr. Keller has conducted market surveys for the Canadian government on energy conservation. His books include BSTAT, 2e, APPLIED STATISTICS WITH MICROSOFT EXCEL, ESSENTIALS OF BUSINESS STATISTICS (co-authored), AUSTRALIAN BUSINESS STATISTICS (co-authored), and STATISTICS LABORATORY MANUAL EXPERIMENTS USING MINITAB. Dr. Keller also has been published in OMEGA, IIE TRANSACTIONS, DECISION SCIENCES, INFOR, ECONOMICS LETTERS, and ARCHIVES OF SURGERY.