Higher Education

The Speaker's Handbook, 11th Edition

  • Jo Sprague San Jose State University
  • Douglas Stuart
  • David Bodary Sinclair Community College
  • ISBN-10: 1285444612  |  ISBN-13: 9781285444611
  • 528 Pages
  • Previous Editions: 2013, 2010, 2008
  • © 2016 | Published
  • College Bookstore Wholesale Price = $113.25

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About

Overview

Helping students speak in the classroom and the boardroom, THE SPEAKER'S HANDBOOK, 11e covers the entire process of preparing, organizing, developing, and delivering a speech-making it the ideal text for students taking a public speaking course as well as an excellent reference for experienced speakers. The handbook continues to offer thorough coverage of ethics, reasoning, analyzing audience, and diversity. Each chapter is designed to stand alone so that speakers can refer only to the sections that meet their needs. Vivid new graphics in the Eleventh Edition help illustrate key concepts. Speeches from students and public figures-including President Obama's commemorative speech on the death of Nelson Mandela-provide relevant speech models as well as material for analysis. Features such as For Your Benefit equip students with valuable tips and advice, while Speaker's Workshop and Putting It into Practice activities give students plenty of hands-on application. New Learning Objectives and updated Checklists help students review what they've learned. In addition, the new MindTap for THE SPEAKER'S HANDBOOK delivers a personalized online learning experience for students-while enabling instructors to easily measure skills and outcomes.

Features and Benefits

  • ENTIRE CHAPTER DEVOTED TO ETHICS. Drawing together key points, Chapter 3 “Speaking Ethics” provides thorough guidelines for responsible speaking. The ethical decisions speakers make are treated as a series of careful compromises instead of clear-cut do's and don'ts.
  • DISTINCTIVE COVERAGE OF AUDIENCE ANALYSIS. Going well beyond audience members' traits and characteristics, the text also illustrates how to analyze the processes by which they make sense of messages (Chapter 7).
  • EXTENSIVE COVERAGE OF REASONING. Reasoning (Chapter 16) is discussed through an examination of the links people draw between data and conclusions. The text discusses how people can logically reach opposite conclusions from the same evidence, emphasizing the need to spell out and justify the links in one's reasoning.
  • EMPHASIS ON LANGUAGE. In Chapter 17, language is presented as a powerful communicative element-rather than an adornment or frill-to emphasize the need for thoughtful, sensitive, and appropriate use of words and symbols.
  • FULL CHAPTER ON PRACTICING SPEECHES. Chapter 24 provides detailed guidelines for practicing speech presentations, including helpful suggestions and timetables for this important dimension of speech preparation.
  • EMPHASIS ON DIVERSITY. Consistent attention to social and cultural diversity in this handbook reflects the diversity of contemporary life.
  • HANDS-ON PRACTICE. Throughout the text and on MindTap for THE SPEAKER'S HANDBOOK, Speaker's Workshop activities provide exercises that help students prepare effective, well-structured speeches. In addition, end-of-chapter Putting It into Practice activities provides active learning opportunities to use in class or for homework.
  • INSIGHTFUL RESOURCES. The appendix includes a handy guide to common pronunciation and usage errors for native and nonnative speakers of English.

Table of Contents

Part I: FOUNDATION.
1. Understanding Speaking.
2. Listening.
3. Speaking Ethics.
4. Addressing Speech Anxiety.
Part II: PREPARATION.
5. Planning.
6. Topic Selection and Analysis.
7. Audience Analysis.
8. Research.
Part III: ORGANIZATION.
9. Transforming Ideas into Speed Points.
10. Organizing Points.
11. Outlining.
12. Connectives.
13. Introductions.
14. Conclusions.
Part IV: DEVELOPMENT.
15. Supporting Materials.
16. Reasoning.
17. Language and Style.
18. Attention and Interest.
19. Credibility.
20. Motivational Appeals.
21. Informative Strategies.
22. Persuasive Strategies.
Part V: PRESENTATION.
23. Modes of Delivery.
24. Practice Sessions.
25. Vocal Delivery.
26. Physical Delivery.
27. Presentation Aids.
28. Adapting to the Speech Situation.
29. Answering Questions.
Part VI: CONTEXTS.
30. Analyzing Speech Contexts.
31. Educational Context.
32. Workplace Context.
33. Social and Ceremonial Context.
34. Civic and Political Context.
35. Leadership Across Contexts.
Part VII: SAMPLE SPEECHES.
Speeches by Student Speakers.
Speeches by Public Figures.
ADDITIONAL RESOURCES.
Guide to Common Pronunciation and Usage Errors.
Glossary of Key Terms.
Index.

What's New

  • NEW LEARNING OBJECTIVES. At the beginning of each tabbed part, all-new Learning Objectives correlate directly with main headings in the chapters as well as with the Summary at the end of the chapter. The objectives highlight what students need to know to process and understand the chapter-making them an excellent study tool.
  • NEW GRAPHICS. Throughout the handbook vivid new graphics help illustrate key concepts, including public speaking anxiety, audience analysis, and generational culture.
  • NEW REAL-WORLD EXAMPLES. Full speech examples from students and public figures provide speech models and opportunities for analysis. Speeches by public figures reflect the diversity of voices that define the current age and include speeches from heads of state, popular artists, environmentalists, and interfaith leaders. One new student speech addresses the idea of teaching critical media studies in elementary school. New speeches from public figures include President Obama's commemorative speech on the death of Nelson Mandela, Lupita Nyong's acceptance speech at the Academy Awards, and Eboo Patel's address on “The Holiness of Common Ground”.
  • ADDITIONAL PRACTICAL APPLICATIONS. The Eleventh Edition features more For Your Benefit boxes providing practical speech advice while offering additional insight for speaking in the classroom as well as the boardroom. Topics include being aware of urban legends, conducting interviews, standpoint and bias, using clickers and cell phones, and being your own personal brand.
  • UP-TO-DATE CHECKLISTS. New and updated Checklists throughout provide students with frequent opportunities to check their understanding of topics, such as Questions for Assessing a Speaker's Claims, Finding a Balance in Ethical Decisions, Reducing Your Anxiety, Describing Your Audiences, Attention-Getting Techniques, Assessing Your Speaking Image, Helpful Strategies for Informative Speaking, and Assessing and Modifying Vocal Behavior.
  • NEW INTERACTIVE ONLINE RESOURCE. New MindTap for THE SPEAKER'S HANDBOOK is a personalized teaching experience with relevant assignments that guide students to analyze, apply, and improve thinking-as well as allow instructors to measure skills and outcomes with ease. Activities powered by MindApps, developed specifically for this discipline, walk students step-by-step through the process of analyzing sample speeches, creating a topic, building an outline, practicing, and presenting their speech.

Learning Resource Bundles

Choose the textbook packaged with the resources that best meet your course and student needs. Contact your Learning Consultant for more information.

Bundle: Text + LMS Integrated for MindTap® English, 1 term (6 months) Printed Access Card

ISBN-10: 130559102X  | ISBN-13: 9781305591028

List Price = $163.95  | College Bookstore Wholesale Price = $123.25

This Bundle Includes:

  • The Speaker's Handbook
    List Price = $150.95  | CengageBrain Price = $150.95  | College Bookstore Wholesale Price = $113.25
  • LMS Integrated for MindTap® Speech, 1 term (6 months) Printed Access Card
    List Price = $80.00  | College Bookstore Wholesale Price = $60.00


Bundle: Text + MindTap® Speech, 1 term (6 months) Printed Access Card

ISBN-10:  1305591038  | ISBN-13:  9781305591035

List Price = $163.95  | College Bookstore Wholesale Price = $123.25

This Bundle Includes:

  • The Speaker's Handbook
    List Price = $150.95  | CengageBrain Price = $150.95  | College Bookstore Wholesale Price = $113.25
  • MindTap® Speech, 1 term (6 months) Printed Access Card
    List Price = $80.00  | College Bookstore Wholesale Price = $60.00


Printed Text + LMS Integrated for MindTap® Speech, 1 term (6 months) Instant Access

ISBN-10:  1305708822  | ISBN-13:  9781305708822

List Price = $163.95  | CengageBrain Price = $163.95  | College Bookstore Wholesale Price = $123.25

This Bundle Includes:

  • The Speaker's Handbook
    List Price = $150.95  | CengageBrain Price = $150.95  | College Bookstore Wholesale Price = $113.25
  • LMS Integrated for MindTap® Speech, 1 term (6 months) Instant Access
    List Price = $80.00  | CengageBrain Price = $80.00  | College Bookstore Wholesale Price = $80.00


Printed Text + MindTap® Speech, 1 term (6 months) Instant Access

ISBN-10:  1305708830 | ISBN-13:  9781305708839

List Price = $163.95  | CengageBrain Price = $163.95  | College Bookstore Wholesale Price = $123.25

This Bundle Includes:

  • The Speaker's Handbook
    List Price = $150.95  | CengageBrain Price = $150.95  | College Bookstore Wholesale Price = $113.25
  • MindTap® Speech, 1 term (6 months) Instant Access for Sprague/Stuart/Bodary's The Speaker's Handbook
    List Price = $80.00  | CengageBrain Price = $80.00  | College Bookstore Wholesale Price = $80.00


Efficacy and Outcomes

Reviews

“It covers what I would expect and need a public speaking book to cover, and it does so in a concise way that is also easy to understand.”

— Mary Anne Sunseri, De Anza College

Supplements

All supplements have been updated in coordination with the main title. Select the main title's "About" tab, then select "What's New" for updates specific to title's edition.

For more information about these supplements, or to obtain them, contact your Learning Consultant.

Instructor Supplements

Cengage Learning Testing, powered by Cognero Instant Access  (ISBN-10: 1305098730 | ISBN-13: 9781305098732)

Cengage Learning Testing Powered by Cognero is a flexible, online system that allows you to import, edit, and manipulate test bank content from THE SPEAKER'S HANDBOOK test bank or elsewhere, including your own favorite test questions; create multiple test versions in an instant; and deliver tests from your LMS, your classroom, or wherever you want.

MindTap® Speech, 1 term (6 months) Instant Access for Sprague/Stuart/Bodary's The Speaker's Handbook  (ISBN-10: 130507646X | ISBN-13: 9781305076464)

MindTap Speech for THE SPEAKER'S HANDBOOK is a fully online, highly personalized learning experience that enhances learner engagement and improves outcomes while reducing instructor workload. By combining readings, multimedia, activities, and assessments into a singular Learning Path, MindTap guides students through their course with ease and engagement. Instructors personalize the Learning Path by customizing Cengage Learning resources and adding their own content via apps that integrate into the MindTap framework seamlessly with any Learning Management System.

List Price = $80.00  | CengageBrain Price = $80.00  | College Bookstore Wholesale Price = $80.00

LMS Integrated for MindTap® Speech, 1 term (6 months) Instant Access  (ISBN-10: 1305403479 | ISBN-13: 9781305403475)

Cengage Learning provides Learning Management System (LMS) integration with our MindLinks service. This service is designed to deliver an optimal user experience through the learning management system (LMS) already used by your institution-facilitating learning retention and contributing to better learner outcomes. Our collaboration with LMS industry leaders helps drive advanced features like gradebook integration, while the fluid pedagogical design contributes to more teachable moments.

List Price = $80.00  | CengageBrain Price = $80.00  | College Bookstore Wholesale Price = $80.00

Student Supplements

MindTap® Speech, 1 term (6 months) Instant Access for Sprague/Stuart/Bodary's The Speaker's Handbook  (ISBN-10: 130507646X | ISBN-13: 9781305076464)

MindTap™ Speech for Sprague/Stuart/Bodary's The Speaker's Handbook, 11th Edition provides you with the tools you need to better manage your limited time -- you can complete assignments whenever and wherever you are ready to learn with course material specially customized for you by your instructor and streamlined in one proven, easy-to-use interface. MindTap Speech includes everything you need to prepare, practice, and present. Activities, developed specifically for this discipline, guide you through the process of analyzing sample speeches, creating topics, building outlines, and practicing and presenting your speech. With these resources and an array of tools and apps -- from note taking to flashcards -- you'll get a true understanding of course concepts, helping you to achieve better grades and setting the groundwork for your future courses. Access to this product is valid for 6 months of usage.

List Price = $80.00  | CengageBrain Price = $80.00  | College Bookstore Wholesale Price = $80.00

LMS Integrated for MindTap® Speech, 1 term (6 months) Instant Access  (ISBN-10: 1305403479 | ISBN-13: 9781305403475)

This access code will provide you with seamless access to your MindTap™ English resources from within your campus Learning Management System. You will be prompted to enter this access code the first time that you click on a link in your course that includes Cengage content.

List Price = $80.00  | CengageBrain Price = $80.00  | College Bookstore Wholesale Price = $80.00

Meet the Author

Author Bio

Jo Sprague

Jo Sprague is professor emeritus of Communication Studies at San José State University, where she also served as associate director of the Center for Faculty Development and Support. In addition, she is a former president of the Western States Communication Association. Her research focuses on critiquing, teaching, and the scholarship of speech communications.

Douglas Stuart

Douglas Stuart is Vice President of Technical and Marketing Publications at FirstTel Systems Corporation.

David Bodary

David Bodary is a professor of Communication at Sinclair Community College in Dayton, Ohio, where he teaches public speaking and coordinates the Service Learning office. He belongs to both the National Communication Association (NCA) and the Central States Communication Association. Dr. Bodary has served in a variety of roles for both organizations and is pleased to have participated in the NCA Learning Outcomes in Communication project. He earned his bachelor's from Eastern Michigan University and a master's and doctorate from Wayne State University.