Appropriate for those who will be working in the social sciences, this book offers comprehensive coverage of both experimental and non-experimental methods. The author provides succinct explanations for a full range of methods, including descriptive, correlational, experimental, and quasi-experimental research designs. Practical tips and applications integrated throughout the text allow readers to make real-world connections and understand the material.qii
Part I: GETTING STARTED.
1. Introduction to Research.
2. Developing the Research Hypothesis.
3. Ethics in Research.
Part II: MEASURING AND DESCRIBING.
5. Reliability and Validity.
6. Surveys and Sampling.
7. Naturalistic Methods.
Part III: TESTING RESEARCH HYPOTHESES.
8. Hypothesis Testing and Inferential Statistics.
9. Correlational Research Designs.
10. Experimental Research: One-Way Designs.
Part IV: DESIGNING AND INTERPRETING RESEARCH.
11. Experimental Research: Factorial Designs.
12. Experimental Control and Internal Validity.
13. External Validity.
14. Quasi-Experimental Research Designs.
Appendix A: Reporting Research Results.
Appendix B: Data Preparation and Univariate Statistics.
Appendix C: Bivariate Statistics.
Appendix D: Multivariate Statistics.
Appendix E: Statistical Tables.
Appendix F: Using Computers to Collect Data
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ISBN-10: 1305140060 | ISBN-13: 9781305140066
List Price = $275.95 | CengageBrain Price = $275.95
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