Communication
The Rhetorical Act: Thinking, Speaking and Writing Critically, 4th Edition
ISBN-10: 0495091723 ISBN-13: 9780495091721
352 Pages Paperbound
© 2009 Published
- Overview
- |
- Table of Contents
Table of Contents
Preface.
Prologue: "WHY STUDY RHETORIC?"
Part I: FUNDAMENTALS OF RHETORICAL ACTION.
1. A Rhetorical Perspective.
2. The Rhetorical Act.
3. Crafting Your Rhetorical Act.
Part II: RESOURCES FOR RHETORICAL ACTION.
4. The Resources of Evidence.
5. The Resources of Argument.
6. The Resources of Organization.
7. The Resources of Language.
PART III: CONTEXTS OF RHETORICAL ACTION.
8. Challenges Arising from the Audience.
9. Challenges Arising from the Subject and Purpose.
10. Opportunities and Challenges Arising from the Rhetor.
PART IV: SPECIAL CONSTRAINTS ON RHETORICAL ACTION.
11. Understanding Evaluation.
12. Understanding Visual Rhetoric.
13. Understanding the Medium of Transmission.
14. Understanding Occasion.
Epilogue: "WHAT IS RHETORIC?"
Index.