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Taking an applied approach to teaching workplace writing, TECHNICAL WRITING FOR SUCCESS 3E is a comprehensive text designed to focus on skills that employers demand in today's workplace-thinking, listening, composing, revising, and editing. Students are encouraged to acquire many workplace skills through integrated and applied instruction so that mastering technical writing is relevant and exciting. Abundant model documents reflect Office 2007 formats and include questions providing critical thinking opportunities. This comprehensive text features an engaging writing style, student and real-world models, write-to-learn activities, expanded oral presentation coverage, and much more. TECHNICAL WRITING FOR SUCCESS 3E provides instruction on the less common documents not covered in general communication texts, e.g., proposals, news releases, science lab reports, and instructions. Chapter contents include technical research; writing for the Web; brief informative, brief investigative and recommendation reports; as well as technical reading.
- "Writing at Work" - now addresses the 16 Career Clusters and showcases real people who use technical writing in their careers.
- Abundant model documents reflect Office 2007 formats and include "What If?" questions which provide students with critical thinking opportunities.
- Two new chapters have been added: "Writing on the Web" - includes blogs, FAQs, home page, how readers read web pages, and how writing strategies have to change because the readers change. "Ethics" - includes information on ethical codes, promoting an ethical climate, handling an ethical dilemma, and how to establish a personal code.
- "Community Connection" – encourages students to work outside of the classroom on projects gathering information from their community.
- Collaberation is incorporated throughout the chapters to encourage teamwork.
- "NET Bookmark" includes Internet activities encouraging students to improve their ability to research and gain additional valuable information.
- "Student Data files" offering numerous enrichment activities and sample documents to provide supplemental opportunities to learn and apply the principles of effective technical writing can be found on the Web site and on the Instructor's Resource CD.
- Chapter on "Technical Reading" equips students for reading in the workplace.
- "Warm Up" activity in every section focuses students on what they already know about the subject.
- "Stop and Think" exercises conclude each section to check comprehension and prepare students for the next section.
- "Focus on Ethics" provides examples and scenarios of real-world ethical dilemmas for students to consider.
- Chapter opening real-world model documents add relevance to the chapter.
- "The Inside Track", located at the end of the text, contains over 20 pages of suggestions and tips for improving technical writing style.
- www.cengage.com/school/bcomm/techwtg, a text-specific companion website, contains web links, additional web activities, crossword puzzles, and extra activities to complement the new Net Bookmarks feature in the text.
- "Communication Dilemma" focuses on happenings in the workplace that provide real-world situations for critical thinking.
- "Communication Technologies" introduce cutting edge communication systems to broaden awareness of emerging technologies.
You Are a Technical Writer!. Characteristics of Technical Writing. How Technical Writing Compares to Other Writing.
Chapter 2. AUDIENCE AND PURPOSE.
Meeting the Audience’s Needs. Planning Your Document’s Purpose, Scope, and Medium.
Chapter 3. TECHNICAL RESEARCH.
Researching at Work. Finding Secondary Data. Documenting Secondary Sources. Evaluating Sources. Taking Notes from Sources. Collecting Primary Data.
Chapter 4. WRITING PROCESS.
A Process for Technical Writing. Planning. Drafting and Revising. Copyediting and Publishing. Writing Collaboratively.
Chapter 5. BRIEF CORRESPONDENCE.
Introduction to Text Messages, E-mails, Memos, and Letters. Audience. Prewriting. Formatting. Composing the Message.
Chapter 6. DOCUMENT DESIGN AND GRAPHICS.
Designing the Document. Who Reads Graphics?. Designing Graphics. Constructing Graphics.
Chapter 7. WRITING FOR THE WEB.
Getting Started on Web Pages. Organizing and Designing Web Pages. Writing Text for the Web. Special Web Pages.
Chapter 8. INFORMATIVE REPORTS.
Getting Started on Informative Reports. Summary and Abstract. Mechanism Description. Periodic Reports. Progress Reports. News Release.
Chapter 9. INVESTIGATIVE REPORTS.
Incident Report. Trip Report. Science Lab Reports. Forensic Reports.
Chapter 10. INSTRUCTIONS.
Getting Started on Instructions. Organizing and Formatting Instructions. Composing Instructions.
Chapter 11. EMPLOYMENT COMMUNICATION.
Getting Started on Employment Communication. Formatting and Organizing Resumes. Types of Resumes.
Composing Resumes. Composing Employment Letters.
Chapter 12. PRESENTATIONS.
Getting Started on Presentations. Planning. Organizing and Composing. Preparing. Rehearsing. Presenting. Organizing a Group Presentation.
Chapter 13. RECOMMENDATION REPORTS.
What is a Recommendation Report?. Starting a Recommendation Report. Formatting and Organizing. Recommendation Reports. Composing Recommendation Reports.
Chapter 14. PROPOSALS.
What is a Proposal?. Getting Started on Proposals. Composing Informal Proposals. Composing Formal Proposals.
Chapter 15. ETHICS IN THE WORKPLACE.
What is Ethics?. Creating a Culture of Ethics. What to Do When Faced with an Ethical Dilemma. Why is it So Difficult to Behave Ethically?.
Chapter 16. TECHNICAL READING.
Technical Reading vs. Literary Reading. Before You Read. As You Read.
Organizing with the Direct Approach. Tone. Parallelism. Economy. Using Numbers. Clarity. Active and Passive Voice. Gender Unbiased Language. You Attitude. Effective Transitions.
Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.
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Instructor's Resource CD-ROM
CD contains PowerPoints, model documents, and lesson plans, and student resource data files and solutions. Now all of your instructor materials are available on one convenient and easy-to-use CD. Designed to help you facilitate your classroom instruction, this CD has instructor files unique to your textbook. A variety of ancillaries are included to give you online resources, web-based solutions, and application files. All of these tools can help you motivate your students and enhance their knowledge and course appreciation.
www.cengage.com/school/bcomm/techwtg. This easy to navigate Web site provides access to an array of teaching and learning resources and will help you get the most out of your class. Each chapter includes crossword puzzles and flash cards. There is also a glossary of terms with definitions, Web site links from the text, and chapter activties and solutions. The Instructor Resources also inlcude all the files found on the Instructor's Resource CD.
Annotated Instructor's Edition
Annotated Instructor's Edition contains solutions appearing on an overprint of the student pages. Teaching method instructions are also included.
www.cengage.com/school/bcomm/techwtg. This interactive site provides learning tools to assist you in getting the most from your courses. Each chapter includes crossword puzzles and flash cards. There is also a glossary of terms with definitions, Web site links from the text, and chapter activities.