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Survey of Economics 9th Edition

Irvin B. Tucker

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Overview

Designed specifically for one-semester introductory economics courses for nonmajors, SURVEY OF ECONOMICS, 9th Edition, delivers the most comprehensive and student-focused introduction to economics available. This reader-friendly, intriguing resource focuses on critical thinking and active learning and offers unrivaled visual learning support and numerous in-chapter applications and review. It discusses the most basic tools and topics in economics in the context of real-world issues and gives students the opportunity to see how economic issues are resolved nationally and globally. Available with Aplia™, MindTap®, and Write Experience.

Irvin B. Tucker, University of North Carolina, Charlotte

Dr. Irvin B. Tucker has more than 30 years of experience teaching introductory economics at the University of North Carolina Charlotte. He earned his BS in economics at North Carolina State University and his MA and PhD in economics from the University of South Carolina. He is a long-time member of the National Council on Economic Education. Dr. Tucker has served as executive director of the S.C. Council of Education and director of the Center for Economic Education at the University of North Carolina at Charlotte. He is recognized for his ability to relate basic principles to economic issues and public policy. His work has received national recognition with awards from the Meritorious Levy Award for Excellence in Private Enterprise Education, the Federation of Independent Business Award for Postsecondary Educator of the Year in Entrepreneurship and Economic Education, and the Freedom Foundation's George Washington Medal for Excellence in Economic Education. In addition, Dr. Tucker's research has been published in numerous professional journal articles on a wide range of topics, including industrial organization, entrepreneurship, and economics of education. Dr. Tucker is also the author of the highly successful SURVEY OF ECONOMICS, 9E and ECONOMICS AND FINANCE.

MindTap® is the digital learning solution that powers students from memorization to mastery. It gives you complete control of your course—to provide engaging content, to challenge every individual, and to build their confidence. Empower students to accelerate their progress with MindTap.

Developed by teachers, Aplia assignments connect concepts to the real world and focus on the unique course challenges facing students. In the last 15 years, more than two billion answers have been submitted through Aplia, representing millions of students who have come to class more engaged and better prepared.

  • INTEGRATED SELF-ASSESSMENT ENSURES COMPREHENSION. Thought-provoking "You Make the Call" questions challenge students to check their understanding of economic concepts by applying principles to actual situations. Students can check their answers at the end of each chapter for immediate feedback on how well they have learned the material. Multiple-choice Practice Quizzes function as built-in study guides for each chapter, with answers at the end of the book and unique visual explanations on the book's website.
  • "GLOBAL ECONOMICS" BOXES EMPHASIZE A GLOBAL PERSPECTIVE. Students see how economic issues occur and resolve at national and international levels as "Global Economics" boxes address topics such as "How Does Public Capital Affect a Nation's Curve?" and "How Should Carbon Emissions be Reduced: Cap-and-Trade or Carbon Taxes?"
  • "ECONOMICS IN PRACTICE" BOXES AND MORE HIGHLIGHT REAL-WORLD RELEVANCE. Students see economic theory at work as they examine topics such as "Social-Networking Sites: The New Advertising Game," "America's Housing Market Bubble Bursts," and "Why Is That Web Site You're Using Free?" In addition, "Checkpoint" features connect chapter concepts to today's headlines, such as "What Is the Real Price of Gasoline?" and "What Is the MPC for Uncle Sam's Stimulus Package?" Coverage of potential economic careers gives students a taste of exciting opportunities in the field.
  • UNIQUE LEARNING FEATURES MOTIVATE AND DIRECT ACTIVE LEARNING. A national award-winning teacher, this author draws from his vast educational expertise to integrate learning features throughout the book that spark interaction and critical thinking. "Analyze the Issue" questions challenge students to apply their own understanding of economic concepts to today's issues, prompting lively classroom discussions. In addition, boxed diagrams clearly illustrate what is happening in each graph, with a simple flowchart that helps students understand cause/effect relationships.
  • BASIC CONCEPTS ARE CLEAR, CONCISE, AND FOCUSED. By emphasizing the basic tools of supply and demand analysis using a real-world perspective, this text equips students with a thorough understanding of the basics instead of providing a quick glimpse of a multitude of topics.

Survey of Economics

TABLE OF CONTENTS

Part I: INTRODUCTION TO ECONOMICS.
1. Introducing the Economic Way of Thinking.
Appendix 1: Applying Graphs to Economics.
2. Production Possibilities, Opportunity Cost, and Economic Growth.
Part II: THE MICROECONOMY.
3. Market Demand and Supply.
4. Markets in Action.
Appendix 4: Applying Supply and Demand Analysis to Health Care.
5. Price Elasticity of Demand.
6. Production Costs.
7. Perfect Competition.
8. Monopoly.
9. Monopolistic Competition and Oligopoly.
10. Labor Markets and Income Distribution.
Part III: THE MACROECONOMY AND FISCAL POLICY.
11. Gross Domestic Product.
12. Business Cycles and Unemployment.
13. Inflation.
14. Aggregate Demand and Supply.
Appendix 14: The Self-Correcting Aggregate Demand and Supply Model.
15. Fiscal Policy.
16. The Public Sector.
17. Federal Deficits, Surpluses, and the National Debt.
Part IV: MONEY, BANKING, AND MONETARY POLICY.
18. Money and the Federal Reserve System.
19. Money Creation.
20. Monetary Policy.
Appendix 20: Policy Disputes Using the Self-Correcting Aggregate Demand and Supply Model.
Part V: THE INTERNATIONAL ECONOMY.
21. International Trade and Finance.
22. Economies in Transition.
23. Growth and the Less-Developed Countries.
Appendix A: Answers to Odd-Numbered Study Questions and Problems.
Appendix B: Answers to Practice Quizzes.
Appendix C: Answers to Road Map Questions.
Glossary.
Index.

Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.

FOR INSTRUCTORS

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ISBN: 9781305262089
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