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Successful Writing at Work: Concise Edition 4th Edition

Philip C. Kolin

  • Published
  • Previous Editions 2012, 2009, 2006
  • 246 Pages

Overview

Packed with real-world examples, SUCCESSFUL WRITING AT WORK: CONCISE, 4e delivers a practical yet succinct introduction to effective workplace writing for a variety of communication tasks. Based on the market-leading SUCCESSFUL WRITING AT WORK, 10e, the CONCISE edition covers the most essential skills for effective workplace communication. The text begins with writing basics, emphasizing the characteristics of effective writing, the writing process, ethics, and the importance of audience. It covers basic business correspondence, walks students through formatting letters for a variety of business situations, and features a step-by-step chapter on getting a job. More advanced chapters focus on document design and visuals, writing instructions and procedures, writing reports, proposals, and making business presentations. The Fourth Edition emphasizes ethical considerations throughout as well as integrates guidelines for greening the workplace. In addition, its contemporary, open, and user-friendly design includes a wide trim size to allow for marginal note-taking.

Philip C. Kolin, University of Southern Mississippi

Philip C. Kolin is the University Distinguished Professor in the Department of English at the University of Southern Mississippi, where for 40 years he has taught courses in composition, business and technical writing, literature, and research methods. He has extensive experience as an editor of several scholarly journals and is the co-founder of STUDIES IN AMERICAN DRAMA (1945–present). He received the Conference of Learned Journals award for the best new journal. In addition, he was also named Southern Mississippi's first Distinguished Professor in the Humanities. Dr. Kolin has published almost 40 books and 200 scholarly articles covering a variety of subjects, including writing, drama, linguistics, and popular culture. He also has written an award-winning book on professional writing for nurses and articles on writing for lawyers and other professionals. Over the years, he has conducted workshops on technical business writing, the publication process, and managing professional communications. He received his Ph.D. from Northwestern University.
  • The Fourth Edition gives new attention to greening the workplace through examples and guidelines integrated throughout.
  • Expanded coverage in Chapter 4 “Writing Letters: Some Basics for Communicating with Audiences Worldwide” offers new sections covering the semi-block format, cover letters, and meeting reader needs.
  • The text is extremely user friendly for instructors and students alike. Every sample document is annotated to highlight important issues writers face, such as organization, format/document design, tone/style, and the use of visuals.
  • Following the ever-changing technological landscape of today's workplace and current technologies, the text includes an extensive discussion of online resumes and a section on presentation software with sample presentations.
  • Part I, Backgrounds, introduces students to writing basics, with special emphasis on the characteristics of effective writing, the writing process, ethics in business correspondence, and the importance of audience, with emphasis on writing for international and multicultural audiences.
  • Part II, Correspondence, begins with basic business correspondence (memos, faxes, e-mails, IMs, blogs) and then walks students through formatting letters for a variety of business situations. It also features a helpful step-by-step chapter on getting a job, from self-assessment and locating jobs to writing resumes and follow-ups.
  • Part III, Preparing Documents and Visuals, consists of five more advanced chapters focused on document design and visuals, writing instructions and procedures, writing reports, proposals, and making business presentations.
  • Chapter 2 “The Writing Process and Collaboration at Work” discusses the latest business communication technology, including current examples of online collaborative drafting/editing.
  • Chapter 5 “How to Get a Job: Searches, Networking, Dossiers, Portfolios, Webfolios, Résumés, Letters, Interviews, and Transitioning to a Civilian Job” offers comprehensive coverage of today's extremely competitive and shrinking job markets. Expansive coverage is devoted to assessing skills and interests and the preparation of job search materials. Sections on portfolios and webfolios are completely up to date, while coverage of online resumes includes current guidelines, examples, and new formats. The chapter also provides insight into writing a letter requesting a recommendation and additional information on finding salary ranges for a student's career choice.
  • Chapter 3 “E-Communications at Work” includes sections on writing and formatting business blogs and writing IMs in the workplace. It also offers guidelines, figures, and important advice on preparing e-documents clearly and ethically-and keeping them in line with corporate culture.
  • Ethics and business writing are emphasized throughout, starting with an expansive section on the ethical requirements employees are expected to follow and ways of fulfilling that obligation through their work as writers. Additional commentary on ethics can be found in sections on developing visuals (Chapter 6), preparing for a job (Chapter 5), and writing proposals (chapter 8).
  • Emphasis on writing for the global community begins in Chapter 1, progresses through model letters in Chapter 4, and continues through designing visuals for international audiences in Chapter 6.
  • Chapter 9 features information and examples of the most recent changes in MLA and APA documentation, along with a revised business report that incorporates and showcases the most current APA documentation style.
  • An abundance of case studies are included throughout the text.
Preface.
1. Getting Started: Writing and Your Career.
2. The Writing Process and Collaboration at Work.
3. E-Communications at Work.
4. Preparing Correspondence: Some Basics for Writing to Audiences Worldwide.
5. How to Get a Job: Searches, Networking, Dossiers, Portfolios, Webfolios, Résumés, Letters, Interviews, and Transitioning to a Civilian Job.
6. Designing Successful Documents, Visuals, and Websites.
7. Writing Instructions and Procedures.
8. Writing Effective Short Reports and Proposals.
9. Documenting and Writing Careful Long Reports.
10. Making Successful Presentations at Work.
Index.

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  • ISBN-10: 1305187229
  • ISBN-13: 9781305187221
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  • STARTING AT $22.99

  • ISBN-10: 1285052560
  • ISBN-13: 9781285052564
  • Bookstore Wholesale Price $75.00
  • RETAIL $99.95

Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.

FOR INSTRUCTORS

Online Instructor's Resource Manual

ISBN: 9781285462417
Available on the Companion Website, comprehensive instructor's resources include a correlation guide, sample syllabi, teaching suggestions, and PowerPoint slides.

CourseMate Instant Access

ISBN: 9781285462509

FOR STUDENTS

CourseMate Instant Access

ISBN: 9781285462509