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PRINCIPLES OF ECONOMICS, Sixth Edition, became a best seller after its introduction and continues to be the most popular and widely used text in the economics classroom. Instructors found it the perfect complement to their teaching. A text by a superb writer and economist that stressed the most important concepts without overwhelming students with an excess of detail was a formula that was quickly imitated, but has yet to be matched. The sixth edition features a strong revision of content in all thirty-six chapters. Dozens of new applications emphasize the real-world relevance of economics for today’s students through interesting news articles, realistic case studies, and engaging problems. The premier ancillary package is the most extensive in the industry, using a team of instructors/preparers that have been with the project since the first edition. The text material is again fully integrated into Aplia, the best-selling online homework solution. “I have tried to put myself in the position of someone seeing economics for the first time. My goal is to emphasize the material that students should and do find interesting about the study of the economy.”--N. Gregory Mankiw.
- The sixth edition will be available with the most advanced new products for student and instructor choice, engagement, and outcomes. Aplia, the best-selling online homework solution, will be available with ApliaText, a complete interactive digital edition of the Mankiw text embedded right in the Aplia online course. CourseMate is a new product that integrates a digital edition of the textbook with a suite of student engagement tools such as video, graphing practice, tutorials, games, and more. CourseMate also includes Engagement Tracker, which lets professors see which of the resources students are actually using.
- The new sixth edition of PRINCIPLES OF ECONOMICS contains extensively updated coverage of areas impacted by the financial crisis.
- New “Problems and Applications” appear throughout the sixth edition, providing an effective, integrated way for students to assess their mastery of the material and to review more efficiently for assignments and exams.
- Created by economist Ron Cronovich of Carthage College, Premium PowerPoint® Presentations feature chapter-by-chapter slides designed to ease your course preparation time while increasing student involvement in the classroom. The presentations organize lecture points into sections that students can easily digest, animate graphs the way you might draw them, and include Student Note Prompt handouts to facilitate effective note taking without distracting students from active participation in class.
- “In the News” boxes include excerpts from many newspaper articles and encourage students to apply basic economic theory to discover how economics can provide an illuminating new perspective and enable greater understanding of world events.
- “FYI” boxes provide additional material to expand key concepts and discussions by offering a glimpse into the history of economic thought, clarifying technical issues, and exploring supplementary topics you might choose to complement your core lectures.
- Economic theory is most useful and interesting when applied to actual events and policies, which is why the text contains numerous Case Studies to vividly illustrate the real-world applications and consequences of key principles.
- “Quick Quizzes” follow each major section to help students check their comprehension of what they just learned and to focus their review when preparing for exams.
- Each chapter contains a variety of problems and applications that encourage students to apply the material they have learned. These practical, interesting activities serve equally well as homework assignments and starting points for lively classroom discussions.
1. Ten Principles of Economics.
2. Thinking Like an Economist.
3. Interdependence and the Gains from Trade.
PART II: HOW MARKETS WORK.
4. The Market Forces of Supply and Demand.
5. Elasticity and Its Application.
6. Supply, Demand, and Government Policies.
PART III: MARKETS AND WELFARE.
7. Consumers, Producers, and the Efficiency of Markets.
8. Applications: The Costs of Taxation.
9. Application: International Trade.
PART IV: THE ECONOMICS OF THE PUBLIC SECTOR.
11. Public Goods and Common Resources.
12. The Design of the Tax System.
PART V: FIRM BEHAVIOR AND THE ORGANIZATION OF INDUSTRY.
13. The Costs of Production.
14. Firms in Competitive Markets.
16. Monopolistic Competition.
PART VI: THE ECONOMICS OF THE LABOR MARKET.
18. The Markets for the Factors of Production.
19. Earnings and Discrimination.
20. Income Inequality and Poverty.
PART VII: TOPICS FOR FURTHER STUDY.
21. The Theory of Consumer Choice.
22. Frontiers in Microeconomics.
PART VIII: THE DATA OF MACROECONOMICS.
23. Measuring a Nation’s Income.
24. Measuring the Cost of Living.
PART IX: THE REAL ECONOMY IN THE LONG RUN.
25. Production and Growth.
26. Saving, Investment, and the Financial System.
27. Tools of Finance.
28. Unemployment and Its Natural Rate.
PART X: MONEY AND PRICES IN THE LONG RUN.
29. The Monetary System.
30. Money Growth and Inflation.
PART XI: THE MACROECONOMICS OF OPEN ECONOMICS.
31. Open-Economy Macroeconomics: Basic Concepts.
32. A Macroeconomic Theory of the Open Economy.
PART XII: SHORT-RUN ECONOMIC FLUCTUATIONS.
33. Aggregate Demand and Aggregate Supply.
34. The Influence of Monetary and Fiscal Policy on Aggregate Demand.
35. The Short-Run Tradeoff between Inflation and Unemployment.
PART XIII: FINAL THOUGHTS.
36. Six Debates over Macroeconomic Policy.
“I think it is more reader friendly than other texts. In addition, it uses both numeric and/or graphical examples, which is very useful for the students.”
“We used to use Case and Fair’s text. Mankiw seems to be a better text because it actually follows through with giving applications to what he includes in the book. For example, there is much better material in Mankiw about consumer surplus, producer surplus, government policies and interventions in the market.”
“Very student friendly text. Makes economics easy to understand. Some of the other texts would take a lot of reading to explain an idea.”
Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.
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