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Overview

ENTREPRENEURSHIP: THEORY, PROCESS, PRACTICE, 10e, combines a practical, step-by-step approach with a theoretical foundation to form a basic framework for understanding the theory, processes, and practice of entrepreneurship. Recognized for over 25 years as one of the leading books in the field, the aim of the text and accompanying MindTap® learning suite is to present the most current thinking in entrepreneurship, as well as to provide learners with experiential learning activities that challenge them to apply ideas and develop useful entrepreneurial skills. This edition has been updated to include current developments and issues in this explosive field.

Donald F. Kuratko, The Kelley School of Business, Indiana University - Bloomington

Dr. Donald F. Kuratko (known as "Dr. K") is the Jack M. Gill Distinguished Chair of Entrepreneurship; Professor of Entrepreneurship; and Executive & Academic Director of the Johnson Center for Entrepreneurship & Innovation at the Kelley School of Business, Indiana University – Bloomington. He is considered a prominent scholar and national leader in the field of entrepreneurship, authoring over 190 articles and 30 books on aspects of entrepreneurship and corporate innovation, including one of the leading entrepreneurship books in the world today, ENTREPRENEURSHIP: THEORY, PROCESS, & PRACTICE. Dr. K was honored by his peers in Entrepreneur magazine as the #1 Entrepreneurship Program Director in the nation, as well as being selected one of the Top Entrepreneurship Professors in the United States by Fortune magazine. Professor Kuratko has been named one of the Top 50 Entrepreneurship Scholars in the world and was the inaugural recipient of the Karl Vesper Entrepreneurship Pioneer Award for his career dedication to developing the field of entrepreneurship. The Academy of Management has honored Dr. K with the Entrepreneurship Advocate Award for his contributions to the development of the discipline of entrepreneurship, and the Entrepreneurship Mentor Award for his work in the scholarly development of Ph.D. students and junior-level faculty in the entrepreneurship field.
  • The MindTap® digital learning suite offers engaging, challenging, rigorous learning activities written exclusively by Dr. Kuratko. Students experience what it's like to be an entrepreneur firsthand as they complete experiential challenges that develop their creative and critical thinking skills.
  • The Instructor's Manual details how you can use MindTap® to implement your own version of Dr. K's famous "Spine Sweat Challenge."
  • Information on IPOs, venture capitalists, and angel investors has been updated.
  • Design Methodology, the Lean Start Up Methodology, and the Business Model Canvas, are all presented to provide students with an understanding of the most contemporary methods being employed in the marketplace.
  • Extensive coverage of social responsibility, social entrepreneurship, sustainability, benefit corporations, and legal issues gives structure and discipline to operational and strategic decisions that broaden bottom-line accountability beyond financial gains and losses. This coverage enables students to measure the good that an enterprise can do in addition to the wealth that it may generate.
  • This edition provides a systematic, process-oriented overview of entrepreneurship, from startup to maturation, with an eye on the latest research developments in the field. It is based on developing a theoretical foundation, then learning the processes needed for a successful venture, and finally experiencing the launch of a venture in practice.
  • The MindTap® digital learning solution provides a blend of new, retained, and updated cases, designed to help students think and act like entrepreneurs, whether in a start-up or corporate setting. Experiential Exercises give students an opportunity to test and investigate their understanding of chapter principles through self-scoring assessments, skills inventories, and related applications.
Part I: THE ENTREPRENEURIAL MIND-SET IN THE TWENTY-FIRST CENTURY.
1. Entrepreneurship. Evolutionary Development--Revolutionary Impact.
2. The Entrepreneurial Mind-Set in Individuals: Cognition and Ethics.
3. The Entrepreneurial Mind-Set in Organizations: Corporate Entrepreneurship.
4. Social Entrepreneurship and the Global Environment for Entrepreneurship.
Part II: INITIATING ENTREPRENEURIAL VENTURES.
5. Innovation: The Creative Pursuit of Ideas.
6. Assessment of Entrepreneurial Opportunities.
7. Pathways to Entrepreneurial Ventures.
8. Sources of Capital for Entrepreneurial Ventures.
Part III: DEVELOPING THE ENTREPRENEURIAL PLAN.
9. Legal Challenges for Entrepreneurial Ventures.
10. Marketing Research for Entrepreneurial Ventures.
11. Financial Preparation for Entrepreneurial Ventures.
12. Developing an Effective Business Plan.
Part IV: GROWTH STRATEGIES FOR ENTREPRENEURIAL VENTURES.
13. Strategic Entrepreneurial Growth.
14. Valuation of Entrepreneurial Ventures.
15. Harvesting Entrepreneurial Ventures.
MindTap
Each MindTap product offers the full, mobile-ready textbook combined with superior and proven learning tools at one affordable price. Students who purchase digital access can add a print option at any time when a print option is available for their course.

This Cengage solution can be seamlessly integrated into most Learning Management Systems (Blackboard, Brightspace by D2L, Canvas, Moodle, and more) but does require a different ISBN for access codes. Please work with your Cengage Learning Consultant to ensure the proper course set up and ordering information. For additional information, please visit the LMS Integration site.

Standalone Digital Access — Ultimate Value

Recommended and most popular

  • ISBN-10: 1305639677
  • ISBN-13: 9781305639676
  • Bookstore Wholesale Price $110.00
  • RETAIL $110.00

  • ISBN-10: 1305639650
  • ISBN-13: 9781305639652
  • Bookstore Wholesale Price $110.00
  • RETAIL $110.00

Digital Access + Print — Flexible Value

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  • ISBN-10: 1305931882
  • ISBN-13: 9781305931886
  • Bookstore Wholesale Price $117.75
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  • ISBN-10: 1305931637
  • ISBN-13: 9781305931633
  • Bookstore Wholesale Price $250.50
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  • ISBN-10: 1305931688
  • ISBN-13: 9781305931688
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Textbook Only Options

Traditional eBook and Print Options

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  • ISBN-10: 133733409X
  • ISBN-13: 9781337334099
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  • ISBN-10: 1305576241
  • ISBN-13: 9781305576247
  • Bookstore Wholesale Price $210.00
  • RETAIL $279.95

Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.

FOR INSTRUCTORS

Companion Website

ISBN: 9781305576261
A dynamic, comprehensive website at http://academic.cengage.com/management/kuratko features an Interactive Study Center with quizzes, PowerPoint® slides, and additional business plans. Instructors can download resources, including the Instructor's Resource Manual with Test Bank and PowerPoint® presentation slides.

Cengage Learning Testing, powered by Cognero® Instant Access for Kuratko's Entrepreneurship: Theory, Process, and Practice

ISBN: 9781305576285
Cengage Learning Testing Powered by Cognero® is a flexible, online system that allows you to: import, edit, and manipulate content from the text's test bank or elsewhere, including your own favorite test questions; create multiple test versions in an instant; and deliver tests from your LMS, your classroom, or wherever you want.