Request for consultation

Thanks for your request. You’ll soon be chatting with a consultant to get the answers you need.
{{formPostErrorMessage.message}} [{{formPostErrorMessage.code}}]
First Name is required. 'First Name' must contain at least 0 characters 'First Name' cannot exceed 0 characters Please enter a valid First Name
Last Name is required. 'Last Name' must contain at least 0 characters 'Last Name' cannot exceed 0 characters Please enter a valid Last Name
Institution is required.
Discipline is required.
Why are you contacting us today? is required. 'Why are you contacting us today?' must contain at least 0 characters 'Why are you contacting us today?' cannot exceed 0 characters Please enter a valid Why are you contacting us today?

Overview

DESIGN BASICS, the market-leading text for the two-dimensional design course, now covers 3D design! DESIGN BASICS: 2D and 3D presents art fundamentals in two- to four-page spreads, making the text practical and easy for students to refer to while they work. This modular format gives instructors the utmost flexibility in organizing the course. Visual examples from many periods, peoples, and cultures are provided for all elements and principles of design. Icons throughout the book prompt students to access CourseMate (available separately), which provides studio art demonstrations, interactive exercises that help students explore the foundations of art, and an interactive eBook.

Stephen Pentak, Ohio State University, Emeritus

Stephen Pentak received his BA from Union College in New York, and his MFA from Tyler School of Art at Temple University. He is Professor Emeritus of Art, and a past Associate Dean of the College of the Arts at Ohio State University. He has been the recipient of four Ohio Arts Council Fellowships and he has been a visiting resident artist at Delfina Studios in London, and Glasgow School of Art. Mr. Pentak's recent solo exhibitions include shows at Kathryn Markel Fine Arts in New York and Susan Street in San Diego. He is co-author of COLOR BASICS as well as DESIGN BASICS. www.stephenpentak.com.

Richard Roth, Virginia Commonwealth University

Richard Roth received his BFA from The Cooper Union and his MFA from Tyler School of Art. He is a Professor in the Painting and Printmaking Department at Virginia Commonwealth University. He is co-author of COLOR BASICS and co-editor of BEAUTY IS NOWHERE: ETHICAL ISSUES IN ART AND DESIGN. Roth is an artist and designer with an international exhibition record. He has been the recipient of fellowships from the Ohio Arts Council, the Virginia Museum of Fine Arts, and the National Endowment for the Arts.

David A. Lauer, College of Alameda, Emeritus

David A. Lauer is Emeritus Professor of Art at the College of Alameda.
  • 3D coverage provides the elements and principles, and it provides inspiration through coverage of sculpture, kinetic art, architecture, installations, industrial design, and fiber art.
  • Hundreds of new images feature more 2D contemporary art and design.
  • Coverage of visual culture encourages students to see the elements and principles of design in the world around them, such as icons, ads, web pages, animation and auto design. New graphic design sources from posters to typography also are included in this edition.
  • The new edition features expanded coverage on texture, spatial relationships, implied motion, and color palettes.
  • Two paintings by Gerome and Picasso, with a similar subject but contrasting realism and abstraction, are used throughout to compare and contrast visual language or style.
  • A flexible, modular organization enables instructors to use the text in any sequence. Each concept is covered in a two- to four-page spread, providing students with a resource and support that they can rely on throughout their art education and beyond.
  • A stunning full-color illustration program features an extensive variety of culturally diverse artworks, as well as examples from classic iconic works to contemporary visual culture.
Part I: DESIGN PRINCIPLES.
1. Design Process.
2. Unity.
3. Emphasis and Focal Point.
4. Scale/Proportion.
5. Balance.
6. Rhythm.
Part II: DESIGN ELEMENTS.
7. Line.
8. Shape/Volume.
9. Pattern and Texture.
10. Illusion of Space.
11. Illusion of Motion.
12. Value.
13. Color.
Part III: 3D.
14. 3D Design Introduction.
15. Ideas and Approaches.
16. 3D Design Elements.
17. 3D Design Principles.
18. Material.
19. Structure.
20. Function.
21. Figuration.
22. Forming and Fabrication.
Glossary.
Bibliography.
Photographic Sources.
Index.

Textbook Only Options

Traditional eBook and Print Options

{{collapseContainerClosed['detail_0'] ? 'Show More' : 'Show Less'}}
z

  • STARTING AT $139.99

  • ISBN-10: 0495909971
  • ISBN-13: 9780495909972
  • Bookstore Wholesale Price $133.00
  • RETAIL $176.95

  • ISBN-10: 1133310400
  • ISBN-13: 9781133310402
  • Bookstore Wholesale Price $147.00
  • RETAIL $195.95

Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.

FOR INSTRUCTORS

Design Basics: 2D and 3D

ISBN: 9780495909972
DESIGN BASICS, the market-leading text for the two-dimensional design course, now covers 3D design! DESIGN BASICS: 2D and 3D presents art fundamentals in two- to four-page spreads, making the text practical and easy for students to refer to while they work. This modular format gives instructors the utmost flexibility in organizing the course. Visual examples from many periods, peoples, and cultures are provided for all elements and principles of design. Icons throughout the book prompt students to access CourseMate (available separately), which provides studio art demonstrations, interactive exercises that help students explore the foundations of art, and an interactive eBook.

CourseMate Instant Access

ISBN: 9781133310419

CourseMate Instant Access

ISBN: 9781428272262
Cengage Learning's Art CourseMate brings course concepts to life with interactive learning, study tools, and exam preparation tools that support the printed textbook. Use Engagement Tracker to monitor student engagement in the course and watch student comprehension soar as your class works with the printed textbook and the textbook-specific website. An interactive eBook allows students to take notes, highlight, search and interact with text-specific embedded media (such as quizzes, flashcards, and videos). Resources include "In the Studio" video demonstrations of studio art techniques, filmed in college art classrooms to allow students to see art and design concepts applied in a familiar setting, as well as image flashcards, interactive foundations tutorials, chapter quizzes, and research assignments and design projects. Icons appear throughout the text, with active links in the eBook, to make it easier for students to know when to refer to specific modules for additional practice.

FOR STUDENTS

Design Basics: 2D and 3D

ISBN: 9780495909972
DESIGN BASICS: 2D and 3D presents art fundamentals concepts in full two- to four-page spreads, making the text practical and easy for you to refer to while you work. Filled with hundreds of stunning examples of successful two- and three-dimensional design, this how-to book explains design theory and gives you the tools necessary to create successful designs.

CourseMate Instant Access

ISBN: 9781133310419
Cengage Learning's CourseMate brings course concepts to life with interactive learning, study, and exam preparation tools that support the printed textbook. Maximize your course success with the integrated eBook and chapter-specific learning tools that include flashcards, quizzes, videos, and more in your CourseMate. Key Features: Interactive eBook, Engagement Tracker, Learning Objectives, Tutorial Quizzes, Glossary and Flashcards, and Web Links and References.

CourseMate Instant Access

ISBN: 9781428272262
Cengage Learning's CourseMate brings course concepts to life with interactive learning, study, and exam preparation tools that support the printed textbook. Maximize your course success with the integrated eBook and chapter-specific learning tools that include flashcards, quizzes, videos, and more in your CourseMate. Key Features: Interactive eBook, Engagement Tracker, Learning Objectives, Tutorial Quizzes, Glossary and Flashcards, and Web Links and References.